April 14, 2021
News
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March 17, 2021
Why Moments Matter in Advertising Strategies
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March 4, 2021
The benefits of an affiliate marketing strategy
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February 10, 2021
How Rakuten Viki engages hard-to-reach audiences
Insights
January 27, 2021
Lunar New Year 2021: New Year, New Partnerships
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Discover a new world of customers via Rakuten Advertising’s proprietary media solutions
By Rakuten Advertising |
January 12, 2021
Rakuten owned and operated media solutions enable agencies and brands to leverage powerful audiences and unique Rakuten platforms to create meaningful relationships with new customers. Available exclusively via Rakuten Advertising, […]
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Rising Stars – Publisher models to look out for in 2021
By Rakuten Advertising |
December 16, 2020
Throughout 2020 publishers and brands have had to adjust to continually shifting consumer behaviours as the world moved in and out of lockdown. Brands looked to make up for lost […]
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Rakuten Advertising Shortlisted for 21 International Performance Marketing Awards
By Rakuten Advertising |
October 21, 2020
Rakuten Advertising is extremely excited to share that we have been shortlisted for 21 awards at the International Performance Marketing Awards (IPMAs). Now entering its fourth year, the International Performance Marketing […]
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Congratulations to the winners of the 2020 Golden Link Awards, Asia-Pacific
By Rakuten Advertising |
October 14, 2020
Today, Rakuten Advertising hosted the 5th annual Golden Link Awards, Asia-Pacific. Valued clients and partners joined the virtual ceremony where we celebrated excellence and innovation in the performance marketing industry. […]
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66% of consumers across Asia-Pacific have made an online purchase from an international retailer this year
By Lalisa Fungtammasan |
September 16, 2020
This week, Rakuten Advertising released its latest consumer insights report, The Road to Recovery: 2020 e-Commerce in Asia-Pacific. This year, the Asia-Pacific (APAC) region alone will account for 63% of […]
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Rakuten Advertising Wins Publisher’s Choice of Network
By Rhiannon Farrar |
August 27, 2020
Rakuten Advertising is pleased to share that on Tuesday, 25th August we were voted the Publisher’s Choice of Network at the Performance Marketing Awards. The 14th Performance Marketing Awards (PMAs) […]
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Hot Seat Live Interview Series – Episode 2: Raiz Invest
By Lalisa Fungtammasan |
August 13, 2020
Back in July, Rakuten Advertising interviewed Jessica Rayner and Harrison Lochtenberg from Raiz Invest in the second episode of the Hot Seat Live Interview Series. We asked Jess and Harrison about their […]
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Implement Mobile In-App Tracking to Get More Out of Your Affiliate Program
By Rakuten Advertising |
July 28, 2020
Advertisers are projected to spend roughly eight times more money trying to reach shoppers on mobile devices compared to desktop by 2023 according to data from eMarketer. Part of the […]
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70% of consumers won’t be decreasing their spend during the 2020 peak shopping period
By Rhiannon Farrar |
July 26, 2020
Last week, Rakuten Advertising launched a new consumer insights report, The Road to Recovery: 2020 Shopping Peaks Re-Imagined. COVID-19 has impacted the way people conduct business and how consumers purchase […]
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Consumers, Commerce and COVID-19: Adjusting to the “New Normal”
By Rakuten Advertising |
June 24, 2020
The dawn of summer in the northern hemisphere and winter in the southern hemisphere brings with it signs that businesses and consumers are adjusting to the “new normal” as we […]
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