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News

Maximise Performance and Better Understand Budget Changes with Affiliate Forecasting

By Rakuten Advertising | March 8, 2023

Do you ever find yourself asking, “what would happen if we changed our base commission rate” or how would increasing commission spend affect your program performance? Our Affiliate Forecaster tool […]

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News

Announcing Our 2023 Preferred & Platinum Agency Partners!

By Andy | March 6, 2023

Our Agency Support team is consistently striving for success – from our award-winning customer support teams to our innovative technology, this team supports the success of our agency partners. The […]

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News

Meet the New Publishers of February 2023: Metapic, Realry and VGV Media Asia

By Rakuten Advertising | February 14, 2023

This month, our new and notable publishers series features three publishers in the comparison, content and influencer space. They focus on helping brands connect with the right audience, create compelling […]

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Events

Retail Marketing Calendar: Your Survival Guide to 2023’s Busiest Shopping Dates

By Rakuten Advertising | January 30, 2023

2022 was undoubtedly another year of plot twists – but this can be positive. If you flip the switch you’ll see the challenges as opportunities, and the Rakuten Advertising team […]

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Marketing Strategies

Shake Up Your Strategy and Hit Your 2023 KPIs With Advanced Affiliate Tech

By Rakuten Advertising | January 24, 2023

For advertisers and publishers to be successful this year, they will need to change their thinking and how they run their affiliate programs. Taylor Swift said, “this is a new […]

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Marketing Strategies

Geoffrey Lee describes Linkby as Performance PR

By Rakuten Advertising | January 24, 2023

As part of our Publisher Spotlight series, Rakuten Advertising recently connected with Geoffrey Lee, Head of Singapore and Indonesia at Linkby. We discussed how Linkby helps brands connect with publishers […]

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Insights

Get Ahead of 2023 with Rakuten Advertising’s Affiliate Trends 

By Rakuten Advertising | December 7, 2022

It’s hard to believe that another year is ending with many people looking back on the year that was and forward to what’s to come. And at the risk of […]

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Insights

Cyber Week in APAC Exceeds Expectations as Affiliate Drives Shoppers Back In-store

By Rakuten Advertising | December 6, 2022

Another Cyber Week has been and gone, and while many anticipated that performance would be down this year, data from our affiliate network shows that people throughout Asia-Pacific (APAC) are […]

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News

Meet the New Publishers of November 2022: Beauty Space, Beny and BigGo

By Rakuten Advertising | November 23, 2022

This month, our new and notable publishers show brands how to form their own shopping communities, offer their products as part of employee wellbeing and benefits and create SEO-optimised Beauty […]

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Marketing Strategies

Singles’ Day 2022 Recap

By Rakuten Advertising | November 21, 2022

Singles’ Day 2022 has come and gone. While China’s e-commerce giants, Alibaba and JD.com, chose not to disclose their sales figures this year—for the first time since Singles’ Day’s inception—our […]

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