Rakuten owned and operated media solutions enable agencies and brands to leverage powerful audiences and unique Rakuten platforms to create meaningful relationships with new customers. Available exclusively via Rakuten Advertising, […]

Throughout 2020 publishers and brands have had to adjust to continually shifting consumer behaviours as the world moved in and out of lockdown. Brands looked to make up for lost […]

Rakuten Advertising’s network data reveals that Asia-Pacific consumers were well-prepared for a shopping spree ahead of Black Friday and interests in luxury products remains strong beyond Cyber Weekend.  With eMarketer’s […]

Rakuten Advertising is honoured to have won Best Incentive Partner Campaign or Strategy, Best Use of Programmatic and Best Paid Social Campaign at the 2020 International Performance Marketing Awards (IPMAs). […]

With the accelerated growth in the e-commerce industry brought about by COVID-19, this year’s shopping events in the ‘golden quarter’ are set to be the biggest ones yet. Last week, […]

November is, without a doubt, one of the busiest months for retail across the globe. In China there is Singles’ Day, Click Frenzy occurs across Australia and New Zealand and […]

Covid-19 has caused a shift among advertisers towards short term planning, publishers note New findings in the ‘Road to Recovery’ from Rakuten Advertising highlight that almost half (49%) of affiliate […]

Rakuten Advertising is extremely excited to share that we have been shortlisted for 21 awards at the International Performance Marketing Awards (IPMAs). Now entering its fourth year, the International Performance Marketing […]

Recently, Rakuten Advertising hosted a Lunch & Learn session on Reaching Consumers Across Asia-Pacific presented by Stuart McLennan, Senior Vice President of Asia-Pacific and Camille Mandray, Client Services Director of […]

Today, Rakuten Advertising hosted the 5th annual Golden Link Awards, Asia-Pacific. Valued clients and partners joined the virtual ceremony where we celebrated excellence and innovation in the performance marketing industry. […]