Being able to demonstrate return-on-investment (ROI), track and report on activity is one of the first things we’re taught to do as marketers. However, it’s no longer enough to merely […]

The Thoughtful Agency, a full-service digital agency based in Australia, has been named as Rakuten Advertising’s first Platinum Agency Partner in Asia-Pacific for delivering comprehensive, industry-leading solutions for their clients […]

Do you ever find yourself asking, “what would happen if we changed our base commission rate” or how would increasing commission spend affect your program performance? Our Affiliate Forecasting tool […]

Our Agency Support team is consistently striving for success – from our award-winning customer support teams to our innovative technology, this team supports the success of our agency partners. The […]

This month, our new and notable publishers series features three publishers in the comparison, content and influencer space. They focus on helping brands connect with the right audience, create compelling […]

2022 was undoubtedly another year of plot twists – but this can be positive. If you flip the switch you’ll see the challenges as opportunities, and the Rakuten Advertising team […]

For advertisers and publishers to be successful this year, they will need to change their thinking and how they run their affiliate programs. Taylor Swift said, “this is a new […]

As part of our Publisher Spotlight series, Rakuten Advertising recently connected with Geoffrey Lee, Head of Singapore and Indonesia at Linkby. We discussed how Linkby helps brands connect with publishers […]

It’s hard to believe that another year is ending with many people looking back on the year that was and forward to what’s to come. And at the risk of […]

Another Cyber Week has been and gone, and while many anticipated that performance would be down this year, data from our affiliate network shows that people throughout Asia-Pacific (APAC) are […]