Rakuten Advertising wins three vertical awards at the IPMAs
Driving Retail Success During a Second Lockdown
Driving O2O success via Cardlinked Offers
Discover a new world of customers via Rakuten Advertising’s proprietary media solutions
Rakuten owned and operated media solutions enable agencies and brands to leverage powerful audiences and unique Rakuten platforms to create meaningful relationships with new customers. Available exclusively via Rakuten Advertising, brands can engage consumers in their local markets […]
Read MoreRakuten Advertising Shortlisted for 21 International Performance Marketing Awards
Rakuten Advertising is extremely excited to share that we have been shortlisted for 21 awards at the International Performance Marketing Awards (IPMAs). Now entering its fourth year, the International Performance Marketing […]
Read MoreRakuten Advertising Wins Publisher’s Choice of Network
Rakuten Advertising is pleased to share that on Tuesday, the 25th of August we were voted the Publisher’s Choice of Network at the Performance Marketing Awards. The 14th Performance Marketing […]
Read MoreIn Conversations with Rakuten Advertising’s Senior Manager of Display
Welcome to our latest Industry Profile, showcasing the talent across Rakuten Advertising. Today, we speak with our UK Senior Manager of Display, Belinda O’Reilly. How long have you worked for […]
Read MoreCommerce, Consumers, and COVID-19: Lockdowns start to ease and consumers are responding
We are now two months into the COVID-19 pandemic and many parts of the world are starting to ease the lockdown restrictions put into place to flatten the curve. Countries […]
Read More60% of consumers will watch ads to access more video content in lockdown
Rakuten Advertising data highlights the appetite for video-on-demand services powered by ads, as consumers seek escapism during the COVID-19 pandemic. The majority of consumers would watch targeted adverts to be able to […]
Read MoreIn conversation with Rakuten Advertising’s Senior Manager of Search
This week we launch our Industry Profile, showcasing the talent across Rakuten Advertising. Today, we speak with our UK Senior Manager of Search, Marisol Rossi González. Name and Job title […]
Read MoreConsumers, Commerce & COVID-19: Holiday strategies during a pandemic
On Sunday, we celebrate Mother’s Day in Australia, Brazil, Canada, Germany and the United States. With varying lockdown restrictions in place, and many still practising social distancing, Mother’s Day 2020 […]
Read MoreNo longer just a ‘relationships’ business, affiliate marketing is driven by automation and technology
This article was first written by Rakuten Advertising’s APAC Director of Strategy and Marketing Samantha Deavin for AdNews. The affiliate marketing channel has developed around strong relationships between networks, advertisers […]
Read MoreRakuten Advertising – Publisher Payment Update
Rakuten Advertising is excited to announce that we have transitioned our payment provider and expanded our publisher payment capabilities. This transition enables Rakuten Advertising to facilitate more global partnership opportunities […]
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