News

41 posts in 'News'
News

New and Notable Publishers Q4 2021

Holiday season is just around the corner and with it brings new publishers to our network: BuzzFeed, Cheddar, hummgroup & Loyalty Republic. More on our blog.
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Rakuten Advertising Wins at the IPMAs 2021

Rewarding creativity, innovation and excellence, the International Performance Marketing Awards celebrate the industry’s most exceptional campaigns from across the globe. After being shortlisted for the awards in September, Rakuten Advertising has taken home four major awards and highly commended in seven categories at Monday’s ceremony in London.
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Product Launch: Affiliate Forecasting

Get ready to revolutionise your affiliate marketing game with Rakuten Advertising's industry-first Affiliate Forecasting tool! Our cutting-edge new feature offers strategic forecasts and allows advertisers to maximise their affiliate performance like never before.
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Rakuten Advertising Launches RAIC

Today, Rakuten Advertising is proud to launch the Rakuten Advertising International Collective (RAIC).
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Rakuten Advertising Appoints New Leadership

Rakuten Advertising is proud to announce that Rakhee Jogia has been appointed to the International Managing Director's role.
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Benefits of Affiliate Marketing

Affiliate marketing is one of the oldest forms of advertising, yet brands are only just beginning to recognise the channel’s true value.
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How marketers can overcome Intelligent Tracking Prevention and Regulation Challenges

Over recent years, the evolution of privacy and data regulation, combined with tracking prevention technologies, like Intelligent Tracking Prevention, has brought many challenges to the digital industry.
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2021 Global Retail Events

As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased.
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Rakuten Advertising named #1 Affiliate Network

Rakuten Advertising Named Best Affiliate Network by mThink for 10th Consecutive Year, Marking a Decade as the Chosen Performance Marketing Leader  
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2020 Golden Link Awards APAC Winners

Today, Rakuten Advertising hosted the 5th annual Golden Link Awards, Asia-Pacific. Valued clients and partners joined the virtual ceremony where we celebrated excellence and innovation in the performance marketing industry.
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Rakuten Advertising Wins at the PMAs

Rakuten Advertising is pleased to share that on Tuesday, 25th August we were voted the Publisher's Choice of Network at the Performance Marketing Awards.
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Mobile In-App Tracking

Advertisers are projected to spend roughly eight times more money trying to reach shoppers on mobile devices compared to desktop by 2023 according to data from eMarketer.