Advertisers are projected to spend roughly eight times more money trying to reach shoppers on mobile devices compared to desktop by 2023 according to data from eMarketer. Part of the […]

Last week, Rakuten Advertising launched a new consumer insights report, The Road to Recovery: 2020 Shopping Peaks Re-Imagined. COVID-19 has impacted the way people conduct business and how consumers purchase […]

The dawn of summer in the northern hemisphere and winter in the southern hemisphere brings with it signs that businesses and consumers are adjusting to the “new normal” as we […]

This week we launch our Industry Profile, showcasing the talent across Rakuten Advertising. Today, we speak with our APAC Director of Search, Yuly Gonzalez.  Name and Job title Yuly Gonzalez, […]

On Sunday, we celebrate Mother’s Day in Australia, Brazil, Canada, Germany and the United States. With varying lockdown restrictions in place, and many still practising social distancing, Mother’s Day 2020 […]

Rakuten Advertising is excited to announce that we have transitioned our payment provider and expanded our publisher payment capabilities. This transition enables Rakuten Advertising to facilitate more global partnership opportunities […]

Over the course of the past week, there has been a string of good news stories from around the world. Germany and Italy have started the process of slowly lightening […]

Rakuten Advertising is excited to announce the appointment of Stuart McLennan to the position of Senior Vice President of APAC. In the newly created role, McLennan will be responsible for […]

The COVID-19 (coronavirus) pandemic has created a series of unprecedented challenges for all of us around the world on a personal and a professional level. Our thoughts are, first and […]

E-commerce is becoming more and more global with consumers increasingly purchasing from international brands. In Asia-Pacific alone, almost 40% of consumers prefer to purchase from international brands. The appetite for […]