Rakuten Advertising Launch Global Partnership Week
Rakuten Advertising is excited to launch Global Partnership Week. We understand that a network is only as strong as the publishers that are part of it. That’s why we’re celebrating […]
Read MoreRakuten Advertising Launches Industry First On-Demand Affiliate Forecasting
Rakuten Advertising today launched its industry-first Affiliate Forecasting tool. The newly launched feature provides strategic forecasts and allows advertisers to better maximize affiliate performance and understand the impact of budget changes. […]
Read More2021 Golden Link Award Finalists and Choice Awards
We are honored to announce the 2021 Golden Link Award finalists! A big congratulations to everyone nominated. On Thursday, October 7th, 2021 you can join in the fun and celebrate […]
Read MoreHow to Increase Brand Loyalty with Travelers in 2021
As travel demand reaches fever-pitch, consumer needs and behaviors have evolved since pre-pandemic days. While the travel industry continues to closely monitor the impact of the Delta Variant on bookings, recent […]
Read MoreRAIC Insights: Catering for the New Retail Calendar with Holiday Planning
Following the launch of our 2021 Holiday Planning guide, members of the Rakuten Advertising International Collective (RAIC) met earlier this month to discuss how the strategic use of affiliate channels […]
Read MoreRakuten Advertising Golden Link Award Nominations Now Open
The 2021 Golden Link Award nominations are officially open! Help us honor the best and brightest in affiliate marketing by submitting a nomination today. The Rakuten Advertising Golden Link Awards bring together […]
Read MoreNavigating a Cookieless World Using Publishers and Context
By now, marketers are well and truly aware that cookieless tracking is the gradual decline of browser support for third-party cookies. What they may not realize is that cookies are ending because they weren’t […]
Read MorePinterest partners with Rakuten Advertising to monetise Idea Pins
As content creators continue to influence brand and product discovery, Pinterest has partnered with Rakuten Advertising on new ways to monetise the platform. On July 27th, Pinterest launched shoppable Idea […]
Read MoreBuy-Now Pay-Later Publishers Drive Increased AOV and Repeat Purchases for Brands
Buy-now pay-later solutions have risen in popularity over recent years and are now turning to the affiliate channel to enhance partnerships with brands and create loyalty with consumers. For those […]
Read MorePinterest partners with Rakuten Advertising to monetize Idea Pins
As content creators continue to influence brand and product discovery, Pinterest has partnered with Rakuten Advertising on new ways to monetize the platform. On July 27th, Pinterest launched shoppable Idea […]
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