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The 2023 Golden Link Award Winners

Our 19th annual DealMaker USA Golden Link Awards were held in La Quinta, California on May 2nd, 2023. Hosted by comedian Christi Chiello, the event brought together some of the best and brightest in the performance marketing industry to celebrate collaboration, creativity and innovative partnerships!

GLA Winners 2023

A huge congratulations to all of our winners and we wish them ongoing success in their affiliate programs and campaigns.

  • Advertiser and Publisher Collaboration: GameStop & CNET
  • OPM/Agency of the Year: AMDX
  • Best Use of Data-Driven Marketing: Citi Credit Cards & Retail Bank Program
  • Best Multi-Channel Performance: Camp Chef
  • Best Influencer Strategy: Saks Fifth Avenue x Collective Voice
  • Best Global Strategy: H&M
  • Best Cause-Based Campaign: Blackhawk Networks – Giftcards.com
  • Affiliate Advertiser Manager of the Year: Lauren Barrentine | Hilton Hotels
  • Affiliate Publisher Manager of the Year: Danielle Almeida | Klarna
  • Advertiser of the Year: Sam’s Club
  • Publisher of the Year: Capital One Shopping
  • Rakuten Advertising Advertiser Team of the Year: Microsoft Team
  • Rakuten Advertising Publisher Team of the Year: John Wong
  • Lifetime Achievement Award: Paresh Vadavia

Thank you again to our esteemed panel of judges who share our passion for performance marketing and our mission to drive the industry forward.

  • Matthew Wood – Founder of Hello Partner and PerformanceIN
  • Peter Figueredo – Partner & Head of Client Services for House of Kaizen and Affiliate Benchmarks
  • Tricia Meyer – Executive Director of the Performance Marketing Association

Again, congratulations to all our 2023 Golden Link Award winners!

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Rakuten Advertising

Rakuten Advertising leads the industry in delivering performance-driven ad solutions that help the world’s top brands connect with unique, highly engaged audiences – from first impression to final sale.