Rakuten Advertising advertisers and publishers can officially stop running manual reports, and start getting quick answers with Prompt, now available in our dedicated Insights and Analytics Portal.
Explore the leading holiday shopping trends of 2025, as Canadian Cyber Week highlights a surge in digital engagement and evolving consumer preferences. From apparel to gifts and toys, discover how these trends are shaping the retail landscape and what they mean for brands and shoppers in the year ahead.
Affiliate marketing is one of the most effective ways brands can drive measurable growth through partnership. Learn what affiliate marketing is, how it works, and why it remains one of the most trusted, performance-driven channels for marketers and publishers alike.
Affiliate Marketing How To for brands: your step-by-step guide to planning objectives, selecting technology, designing commissions, and activating a high-performing partner mix. Learn how to launch and optimize with governance, tracking, and data-driven metrics.
Affiliate Marketing Insights for Canadian ecommerce brands: Discover how to win the holiday season with a Canada‑first calendar, CAD pricing and duties transparency, published shipping cut‑offs, winter‑ready fulfillment, and a diverse affiliate mix—including cashback, editorial, deal forums, extensions, and creators—plus a Boxing Week plan to drive repeat purchases.
Diversify your affiliate program with our Q3 Affiliate Publishers Spotlight! Discover the most notable and newest affiliate publishers on the Rakuten Advertising network and watch your performance soar.
DealMaker Canada 2025 was a standout among Canadian affiliate events, bringing together top advertisers, publishers, and agencies for two days of networking, learning, and dealmaking. Read our full recap of this leading affiliate event in Toronto!
