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Search results for: Cyber Week
Insights

2020 Cyber Week (and more) Recap

By Rakuten Advertising | December 16, 2020

Cyber Week continues to be the biggest shopping week on the calendar for shoppers and brands alike. Rakuten Advertising data shows that shoppers placed significantly more orders during Cyber Week […]

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Insights

2019 Cyber Week Performance: Extending Holiday Deals Pays Off

By Matt Lindner | December 20, 2019

Cyber Week continues to deliver big results for retailers and advertisers alike, and Rakuten Marketing is helping connect a growing number of retailers with the shoppers who are looking for […]

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Insights

Cyber Week 2018 in Review: Consumer Behaviors, Digital Marketing Trends, & More

By Daniel James | December 12, 2018

After all the excitement, anticipation and preparation, Cyber Week 2018 arrived. Consumers took advantage of the best deals they could find, while brands saw the results of their holiday marketing […]

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Marketing Strategies

5 Marketable December Holidays You May Not Know About

By Alissa Degreef | December 6, 2018

Black Friday and Cyber Monday are in the clear and it’s time for winter strategies to be put into play. Marketers must now plan to finish out the year strong […]

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Insights

Case Study: A Cyber Monday Decline? What That Means for All of 2017

By Daniel James | January 12, 2017

Cyber Monday 2016 was one for the record books, but behind the records being set that day there were red flags that marketers need to be aware of. In this […]

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Insights

Advertiser Network Trends: Thanksgiving, Black Friday, & Cyber Monday 2016 Strategies for Success

By Daniel James | August 31, 2016

Black Friday and Cyber Monday are fast approaching, and very soon a majority of consumers will start shopping for the holidays and looking for deals. In this advertiser edition of […]

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Insights

How to Connect with More Canadian Shoppers this Holiday Season

By Matt Lindner | October 5, 2020

Retailers are going to have more time to connect with Canadian shoppers this holiday season. As consumers’ browsing and buying habits have changed considerably this year, some Canadian retailers are […]

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Marketing Strategies

2020 New Year’s Resolutions for Affiliate, Display, Search and Publishers

By Rakuten Advertising | January 16, 2020

The start of a new year brings with it a blank slate both personally and professionally. Now that you’re back and recharged after the holidays, it’s the perfect time to […]

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Marketing Strategies

Optimize Your Digital Ad Spend to Win Over Last-minute Holiday Shoppers

By Matt Lindner | December 18, 2019

Cyber Week has come and gone, but there’s still time to win over holiday shoppers who haven’t finished all of their purchasing. Brands still can optimize their digital ad spend […]

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Insights

Gearing Up for Travel Deal Tuesday

By Matt Lindner | November 26, 2019

Cyber Week tends to get all the headlines when it comes to digital marketing this time of year. But hotels, airlines, and other travel-focused advertisers will get their moment in […]

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