Search results for: digital marketing
49 results for 'digital marketing'
October 15, 2020
Marketing Strategies Cardlinked Offers & Affiliate Marketing
The highstreet is open for business, and there is an opportunity for brands to utilise cardlinked offers to drive in-store sales via digital campaigns.
April 1, 2021
News Q1 Affiliate Product Updates
Rakuten Advertising has released some exciting affiliate product updates throughout Q1 to enhance visibility and performance for both advertisers and publishers. Today we explore the benefits of our newly released affiliate products and updates.
April 14, 2021
News Rakuten Advertising Launch RAIC
Today, Rakuten Advertising are proud to launch the Rakuten Advertising International Collective (RAIC).
December 2, 2021
Marketing Strategies New and Diverse Publisher Models for 2022
Get ready for the future of affiliate! Our channel is now more strategically significant than ever, thanks in part to a range of new and diverse publisher models. Our Rakuten Advertising Publisher Development team is excited to share their insights on the new publisher models that are set to drive success. Stay ahead of the curve and read on!
June 10, 2022
Events European Golden Link Awards Winners
Now in its third year, the European Golden Link Awards celebrate our network’s most innovative and exceptional affiliate campaigns, teams, and companies.
February 28, 2023
Marketing Strategies Masters of CTV: Stefano Cariddi
In this series we are celebrating the people who work with CTV every day, the Masters of CTV, sharing best practice to help you outthink and outperform.
March 25, 2021
Marketing Strategies Affiliate Opportunity for Financial Providers
Historically, the financial sector hasn’t seen the same level of innovation and creativity that we have seen in other retail verticals. This has been due to consumer behaviour and the slow adoption of game-changing technology and opportunities by financial service providers.
March 14, 2024
Events Winners Revealed for the European Golden Link Awards 2024
Elevating performance is the name of the game, and at Rakuten Advertising, we're thrilled to honour those who excel at it. Our European Golden Link Awards celebrate our partners who are outthinking their competition – every single time.
May 10, 2021
Marketing Strategies Travel Industry Prepares to Reopen
As COVID-19 vaccine rollouts gain momentum across the globe, the prospect of international holidays or ‘staycations’ presents a wealth of opportunity for the travel sector.
July 22, 2021
Marketing Strategies Buy-Now Pay-Later and the Affiliate Channel
Buy-now pay-later solutions have risen in popularity over recent years and are now turning to the affiliate channel to enhance partnerships with brands and create loyalty with consumers.
September 29, 2021
Marketing Strategies RAIC Insights: A Publishers Wishlist for Q4
The busiest shopping quarter of the year is now upon us, and both publishers and advertisers are looking to ensure they do everything they can to drive optimal performance.
November 9, 2020
Marketing Strategies Client Success Story: GAME
Comparison Shopping Services (CSS publishers) leverage Google Shopping placements to promote products and services. Providing a seamless user experience, CSS publishers drive quality traffic resulting in new customer acquisition for brands that have seen sales increase by 67%.