It was anticipated that in 2019 shoppers in the UK would spend £1.6 billion on their Mum’s during the Mother’s Day shopping period. Last year saw Mother’s Day moved from […]

*This blog was adapted from a post by Rhiannon Farrer in our APAC team. Throughout 2019, one of the common themes we’ve seen is the changing tides of consumer experiences and […]

Over the last couple of years, Cyber Week has seen exponential growth here in the UK. What began in the US in the 1940s as a day to kick-start the […]

Continuing our webinar series to help you plan for the peak sales period, we’ve partnered with Skimlinks – a leading commerce content platform. In this webinar, Dunia Silan, Skimlinks VP […]

Stylight are one of Rakuten Marketing’s publishers, specialising in collating the very best fashion, home and living, and beauty products. After sponsoring both DealMaker London and DealMaker Munich, we sat […]

Online marketing has had its fair share of ups and downs in recent years. Advertisers have been beset by online fraud, and consumers have had to contend with cluttered online […]

Through research conducted among 2,000 UK consumers, and a further 2,000 in France and Germany, Rakuten Marketing has revealed consumers’ awareness of the top ‘direct to consumer’ (DTC) brands. The […]

Rakuten Marketing’s latest global report – ‘The 2019 Influencer Marketing Global Survey’ – is now available for download. Our survey explores which platforms are the most popular for influencers, and […]

RevLifter is an AI-powered marketing technology provider helping brands increase revenue through intelligent offers that drive incremental sales. Their solution delivers personalised incentives to customers, based on unique browsing data and […]

Did you know that 61% of people interact with an influencer at least once a day, and 35% interact with influencers multiple times a day? Rakuten Marketing’s latest report – […]