September 9, 2022
News Her Majesty Queen Elizabeth II
We are deeply saddened to hear of the passing of Her Majesty Queen Elizabeth II, and we join the nation in mourning and celebrating an extraordinary life.
September 6, 2022
Marketing Strategies Publisher Spotlight: Savoo
Launched in 2009, Savoo is the international arm of US coupon giant, Savings.com and has quickly expanded to become a key player within the voucher space.
August 25, 2022
Marketing Strategies RAIC Insights: Peak Planning 2022
The peak planning season is well and truly upon us, and this year, the season brings with it a unique set of challenges. Inflation, supply chains and increasing competition are some obstacles brands and publishers must prepare for.
August 8, 2022
News Rakuten Advertising Awarded EcoVadis Silver Medal for Sustainability
We are pleased to announce that Rakuten Advertising has recently been awarded an EcoVadis Silver Medal in recognition of our continued commitment to improving sustainability across our business operations. This award places us in the top 25% of companies for sustainability.
August 3, 2022
Events Insights from our Financial Networking Mixer at DealMaker Europe
Over the last couple of years, the finance sector has seen exponential growth from wealth management apps, innovative payment methods, buy-now-pay-later services and credit management services.
July 28, 2022
Marketing Strategies Smart Affiliate Commissioning Strategies
Smart commissioning strategies are changing the way advertisers engage with the affiliate channel.
June 16, 2022
Marketing Strategies The Power of Context: CTV Drives 60% Brand Recall
The generally accepted rule of advertising states a consumer must see an advert seven times for it to settle in. This has been the basis for traditional TV broadcasting strategies for decades.
June 15, 2022
Events DealMaker Europe 2022 Highlights
On 9th June 2022, we were thrilled to return to The Brewery for DealMaker Europe 2022 – a day of insights, innovation and of course, networking and deal-making.
June 10, 2022
Events European Golden Link Awards Winners
Now in its third year, the European Golden Link Awards celebrate our network’s most innovative and exceptional affiliate campaigns, teams, and companies.
May 19, 2022
Marketing Strategies Reengaging Consumers with Affiliate Marketing
For many brands, reengaging lapsed customers is a primary focus of their marketing strategy. Brands often establish Loyalty and Rewards programmes to encourage repeat purchases and remarketing emails and advertising.
May 18, 2022
Events Shortlist Announced for the European Golden Link Awards 2022
Our 2022 awards had 10 categories spanning all areas of performance marketing as well as two new categories including the Social Impact Award and Best Managed Affiliate Programme for our self-managed clients.
May 5, 2022
Events Sponsor Spotlight: Dealmoon Joins DealMaker Europe
Connecting the Chinese Millennial Expat market to brands, Dealmoon is a leading publisher that helps advertisers actively target a new audience.