Rakuten Advertising Blog

Today, Rakuten Advertising is proud to launch the Rakuten Advertising International Collective (RAIC).

Rakuten Advertising is proud to announce that Rakhee Jogia has been appointed to the International Managing Director's role.

The affiliate channel is the perfect low-risk, low-cost model for brands looking to expand internationally. And working with a global affiliate network is the logical solution. With offices across the world, a global network can help launch your brand in new markets, and do it right!

Affiliate marketing is one of the oldest forms of advertising, yet brands are only just beginning to recognise the channel’s true value.

Over recent years, the evolution of privacy and data regulation, combined with tracking prevention technologies, like Intelligent Tracking Prevention, has brought many challenges to the digital industry.

As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased.

Rakuten Advertising Named Best Affiliate Network by mThink for 10th Consecutive Year, Marking a Decade as the Chosen Performance Marketing Leader  

Rakuten Advertising’s network data reveals that Asia-Pacific consumers were well-prepared for a shopping spree ahead of Black Friday and interests in luxury products remains strong beyond Cyber Weekend. 

Today, Rakuten Advertising hosted the 5th annual Golden Link Awards, Asia-Pacific. Valued clients and partners joined the virtual ceremony where we celebrated excellence and innovation in the performance marketing industry.

At Rakuten Advertising, it is our passion for performance marketing that encourages us to drive the industry forward. In doing so, we would like to take this opportunity to acknowledge the success of the industry, our clients and partners in this region through our annual Golden Link Awards, Asia-Pacific.

Online-to-offline, otherwise known as O2O strategies, have been gaining rapid momentum in the affiliate marketing industry over recent years.

Rakuten Advertising is pleased to share that on Tuesday, 25th August we were voted the Publisher's Choice of Network at the Performance Marketing Awards.