The Best Things to Do and See in Austin during DealMaker USA, from a Native Austinite
Our 2022 USA DealMaker is being held this year in Austin, Texas (if you don’t know, now you know)! Make sure to register to get in on all the networking, […]
Read MoreReengaging Lapsed Customers via the Affiliate Channel
For many brands, reengaging lapsed customers is a primary focus of their marketing strategy. Brands often establish Loyalty and Rewards programs to encourage repeat purchases and remarketing emails and advertising. […]
Read MoreJessica Bishop, Affiliate Blogger Turned Affiliate Maven of The Budget Savvy Bride
Rakuten Advertising had the honor of sitting down with the founder and owner of The Budget Savvy Bride, Jessica Bishop. She talks about her experience as an affiliate blogger, how […]
Read More2022 Golden Link Award Finalists and Choice Awards
We are honored to announce the 2022 Golden Link Award finalists! A huge congratulations to everyone nominated. Rakuten Advertising is thrilled to announce that the Golden Link Awards will be […]
Read MoreTransforming Compliance for Financial Services
With the pandemic accelerating interest in online banking, brands in the financial services industry are spending more on digital advertising than ever. eMaketer reported that financial services advertisers nearly doubled […]
Read MoreAffiliate Trends for Summer – From Graduation to Back-to-School
Summers fly by, that’s no question, but with the huge number of graduation ceremonies, parties, and the eventual back-to-school panic, they can fly by even quicker. The season for graduation […]
Read MoreDaybreaker CEO & Co-Founder Radha Agrawal to be DealMaker USA 2022 Keynote
DealMaker USA 2022 is back in person and better than ever. This year’s DealMaker USA will feature Radha Agrawal as the keynote speaker. She will be presenting on community and […]
Read MoreEarth Day 2022: Investing in Our Planet Through Partnerships
The official theme for Earth Day 2022 is Invest in Our Planet, with a call for an All In approach businesses, governments and citizens. Like many, we at Rakuten Advertising […]
Read MoreInteractive CTV Ads Can Drive 2x Higher Engagement with Viewers
Rakuten Advertising, in partnership with Innovid, recently launched its Interactive Connected TV (CTV) Ad Format available to advertisers and agencies via Rakuten TV and Rakuten Viki. CTV Interactive Ad formats […]
Read MoreGrowing a Financial Affiliate Marketing Program with Peace of Mind.
As the financial space continues to evolve with the rise of fintech and neobanking, brands are constantly on the lookout for more innovative ways to reach their customers. Many are […]
Read More