Nick Rouquette, Director of Partnerships and Ecosystem, SaleCycle

Publisher Spotlight: SaleCycle

Since 2010, SaleCycle has led in affiliate collaboration, driving engagement across sectors like fashion, luxury, and telecom. Trusted globally, they innovate for brands like Vodafone and ASICS, envisioning AI, chatbots, and most recently, display retargeting with Rakuten Advertising. Reshaping affiliate marketing, SaleCycle ensures brand success. Read the entire spotlight now to hear more!
Man sits with two women and demonstrates something while working.
Marketing Strategies

RAIC Insights: Best Practices for Working with Different Publisher Models

RAIC showcases the strategies and steps to elevate your affiliate thinking, giving you the tools to outthink and outperform. In our latest RAIC Insights, Matheus Campos from Savings United shares his best practices for working with different publisher models.
Woman smiles and cheers while looking at her phone
Marketing Strategies

Outthink and Outperform: Award-winning data strategies from Hilton, Tory Burch and more

Make your data work harder. Rakuten Advertising’s award-winning data strategies show how the best of the best outperform with smarter data-led decisions.
Two women stand and look at tablet while taking notes

Unlock Game-Changing Insights with Affiliate Conversion Journey

Affiliate Conversion Journey is the latest feature to be made available in Rakuten Advertising’s Insights and Analytics Portal. Below, we showcase the game-changing insights available and give real-world examples of how you can use Affiliate Conversion Journey to outdeliver on campaign performance.
Man smiles and looks into tripod propped up

YouTube and Rakuten Advertising Partnership

We are thrilled to announce our partnership with YouTube, the world's largest video-sharing platform. Our collaboration will revolutionize the way consumers interact with shoppable content, leveraging the power of affiliate marketing.
Marketing Strategies

Outthink with Affiliate Innovation

Rakuten Advertising’s award-winning affiliate innovation showcases how leading brands Microsoft, MAC and Forever New are outdelivering expectations.
Two young girls color with colored pencils

Back-to-School 2023: Trends and Predictions

Get ready for the 2023 back-to-school season! Discover insights on shopping trends, consumer behavior, and strategies for success. Maximize your opportunities and deliver value with our network data and research.
Marketing Strategies

Unlocking Success with Google Analytics 4: Migrating Your Account with Agency Support

With the recent launch of Google Analytics 4 (GA4), it is more important than ever to migrate from Universal Analytics to GA4. Below, we will explore three reasons why this transition is essential, and shed light on how agencies like Rakuten Advertising are both advocates and leaders in measurement evolution.

Affiliate Trend Watch Panel 2023

Get exclusive insights into the latest Affiliate Trends from our panel session at DealMaker USA. Discover industry-first data, cutting-edge insights, and strategies to stay ahead of the game in affiliate marketing.
woman smiles into the sky while holding phone and coffee
Marketing Strategies

Outthink and Outperform: Award-Winning Full-Funnel Affiliate Strategies

Rakuten Advertising’s award-winning full-funnel affiliate strategies show how the world's top brands are outperforming throughout the funnel.
Publisher Spotlight: TrooVRS

Publisher Spotlight: Entering the Metaverse with trooVRS

Find out how trooVRS became Rakuten Advertising’s first metaverse-focused partner and where Founder Adrian Whant sees affiliate and the metaverse intersect.
Man smiles and holds a credit card

Unlocking the Power of Loyalty Sites in Canada: Insights on Financial Habits in 2023

Discover insights from our 2023 Canada Finance guide, revealing how loyalty sites impact financial habits, credit card usage, and more.