Search results for: publishers

Get ready for the future of affiliate! Our channel is now more strategically significant than ever, thanks in part to a range of new and diverse publisher models.

Skimlinks, a Taboola company, is the leading commerce content solution provider for publishers and advertisers. Read our latest spotlight and hear first-hand how Skimlinks is helping brands optimise the conversion journey to deliver outstanding results for brands.

The first meetings of the Rakuten Advertising International Collective (RAIC) took place a couple of weeks ago.

Some would have you believe that affiliate marketing is a bottom-of-the-funnel, last-click strategy for pushing out your latest discounts – technically, that’s not true. Affiliate is a channel proven to help increase conversions and a fantastic way to reach savvy shoppers. But it’s also so much more than that.

The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps that will elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Dave Trolle, founder of digital consultancy and Affiliate Marketing specialists Customer First Digital, introduces some of the most common myths surrounding affiliate marketing and how to bust them. Stay tuned for part two from Dave in the coming weeks!

Rakuten Advertising is pleased to share that on Tuesday, 25th August we were voted the Publisher's Choice of Network at the Performance Marketing Awards.

Rakuten Advertising’s award-winning affiliate innovation showcases how leading brands Microsoft, MAC and Forever New are outdelivering expectations.

Holiday season is just around the corner and with it brings new publishers to our network: BuzzFeed, Cheddar, hummgroup & Loyalty Republic. More on our blog.

Make your data work harder. Rakuten Advertising’s award-winning data strategies show how the best of the best outperform with smarter data-led decisions.

A recongnised global leader in performance marketing, FlexOffers partners with thousands of the world’s top brands to deliver unlimited strategic growth. Read our latest spotlight and hear first-hand how the FlexOffers team can accelerate performance for your brand.

As part of the Publisher Spotlight series, Rakuten Advertising sat down with Hayato Nakata, CEO of ACCESSTRADE Malaysia and COO of ACCESSTRADE Singapore, to explore how the publisher became one of the leading affiliate sub-networks in Southeast Asia (SEA).

The holiday season is well and truly upon us, and this year, the season brings with it a unique set of challenges. Inflation, supply chains and increasing competition are some obstacles brands and publishers must prepare for. To support their peers in planning, the Rakuten Advertising International Collective (RAIC) recently caught up to discuss strategies […]