October 25, 2023
A definitive list of 2024 top shopping dates in Asia-Pacific
Asia-Pacific is home to some of the world's largest and most vibrant economies. It's no surprise that shopping is a popular pastime for many in the region. Get ready for 2024 and mark your calendars with our definitive list of key shopping dates.
October 13, 2023
Publisher Spotlight: Shoplooks
An industry-leading influencer marketing network partnering with 250,000 creators with the world's top brands, Shoplooks has experienced phenomenal growth in its six years. Read our latest spotlight and hear first-hand how the Shoplooks team connect brands with influencers to deliver long-lasting partnerships and top-tier campaigns.
October 10, 2023
Affiliate Insights for Publishers: Preparing for Q4 in an ever-shifting e-commerce landscape
A lot has happened in the world of e-commerce over recent years. For affiliate publishers, it can be hard to keep track of the shifting consumer behaviours and advertiser needs. As we step into Q4, and the annual retail frenzy peak, our experts share the latest insights and strategies to help publishers exceed their goals this shopping season.
October 2, 2023
RAIC Insights: Dispelling affiliate marketing myths – part 1
The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps that will elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Dave Trolle, founder of digital consultancy and Affiliate Marketing specialists Customer First Digital, introduces some of the most common myths surrounding affiliate marketing and how to bust them. Stay tuned for part two from Dave in the coming weeks!
September 26, 2023
Publisher Spotlight: FlexOffers
A recongnised global leader in performance marketing, FlexOffers partners with thousands of the world’s top brands to deliver unlimited strategic growth. Read our latest spotlight and hear first-hand how the FlexOffers team can accelerate performance for your brand.
September 21, 2023
RAIC Insights: Demonstrating how a strong and profitable affiliate program delivers brand goals
The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps to elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Rafael Bonfa, Senior Performance and Affiliate Manager, US and Brazil at AliExpress, outlines how to get C-suite buy-in for affiliate marketing.
September 5, 2023
Surviving iOS 17: Your guide to cookieless tracking and affiliate marketing
With upcoming iOS updates, it's crucial to understand the deep changes affecting the affiliate marketing industry. Our experts share everything you need to get ready for iOS 17 and MacOS Sonoma, including actionable insights based on test scenarios.
August 16, 2023
Highlights from DealMaker Australia 2023
Nearly 300 industry-leading advertisers, publishers and agencies joined us at DealMaker Australia 2023 for a day of connections, partnerships and, of course, fun! Discover the highlights that made this year truly unforgettable.
August 15, 2023
The benefits of personalisation and audience targeting for affiliate publishers
Audience Engine has landed, giving you more opportunities to earn! An industry-first commissioning technology, we dive deep into the benefits Audience Engine offers for publishers. Find out why you can’t afford not to take advantage of this latest offering.
August 10, 2023
Golden Link Awards, Asia-Pacific 2023 Winners
Elevating performance is the name of the game, and at Rakuten Advertising, we love applauding the true trailblazers. Our Asia-Pacific Golden Link Awards celebrate our partners in the region who are outthinking their competition – every single time.
July 27, 2023
RAIC Insights: Best Practices for Working With Different Publisher Models
The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps to elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Matheus Campos, Senior Partnerships Manager at Savings United, outlines the best practices for working with different publisher models.
July 18, 2023
Outthink and Outperform: Award-winning data strategies from Hilton, Tory Burch and more
Make your data work harder. Rakuten Advertising’s award-winning data strategies show how the best of the best outperform with smarter data-led decisions.