The benefits of an affiliate marketing strategy
How Rakuten Viki engages hard-to-reach audiences
Lunar New Year 2021: New Year, New Partnerships
Calendar: 2021 Global Retail Events
Calendar: 2021 Global Retail Events
As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased. Once upon a time major shopping peaks revolved around […]
Read MoreThank You for Making Us the #1 Affiliate Network for the 10th Year in a Row!
Rakuten Advertising Named Best Affiliate Network by mThink for 10th Consecutive Year, Marking a Decade as the Chosen Performance Marketing Leader For the 10th consecutive year, Rakuten Advertising has been […]
Read MoreDiscover a new world of customers via Rakuten Advertising’s proprietary media solutions
Rakuten owned and operated media solutions enable agencies and brands to leverage powerful audiences and unique Rakuten platforms to create meaningful relationships with new customers. Available exclusively via Rakuten Advertising, […]
Read MoreRising Stars – Publisher models to look out for in 2021
Throughout 2020 publishers and brands have had to adjust to continually shifting consumer behaviours as the world moved in and out of lockdown. Brands looked to make up for lost […]
Read MoreBlack Friday outperforms Click Frenzy in Asia-Pacific
Rakuten Advertising’s network data reveals that Asia-Pacific consumers were well-prepared for a shopping spree ahead of Black Friday and interests in luxury products remains strong beyond Cyber Weekend. With eMarketer’s […]
Read MoreRakuten Advertising wins three vertical awards at the IPMAs
Rakuten Advertising is honoured to have won Best Incentive Partner Campaign or Strategy, Best Use of Programmatic and Best Paid Social Campaign at the 2020 International Performance Marketing Awards (IPMAs). […]
Read MoreGet Black Friday Ready With Learnings From Click Frenzy and Singles’ Day
With the accelerated growth in the e-commerce industry brought about by COVID-19, this year’s shopping events in the ‘golden quarter’ are set to be the biggest ones yet. Last week, […]
Read MoreDriving November Retail Success
November is, without a doubt, one of the busiest months for retail across the globe. In China there is Singles’ Day, Click Frenzy occurs across Australia and New Zealand and […]
Read MoreThe Road to Recovery: Publishers Optimistic in the Run Up to the Golden Quarter
Covid-19 has caused a shift among advertisers towards short term planning, publishers note New findings in the ‘Road to Recovery’ from Rakuten Advertising highlight that almost half (49%) of affiliate […]
Read MoreRakuten Advertising Shortlisted for 21 International Performance Marketing Awards
Rakuten Advertising is extremely excited to share that we have been shortlisted for 21 awards at the International Performance Marketing Awards (IPMAs). Now entering its fourth year, the International Performance Marketing […]
Read More