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Rakuten Marketing has long established itself as one of the most innovative companies in ad tech and digital commerce, evolving and advancing over the past 24 years to meet the needs of our growing client base.

The 2022 Golden Link Award nominations are officially open!

Linkby is a market-first ad tech platform for publishers and advertisers. Read our latest spotlight and hear first-hand how Linkby is helping brands optimize PR alongside the affiliate channel to deliver outstanding results for brands.

We are honored to announce the 2023 Golden Link Award finalists! A huge congratulations to everyone nominated. Rakuten Advertising is thrilled to announce that the Golden Link Awards will be held in person this year at our annual DealMaker event in La Quinta, California on May 1st.

Our 19th annual DealMaker USA Golden Link Awards were held in La Quinta, California on May 2nd, 2023. Hosted by comedian Christi Chiello, the event brought together some of the best and brightest in the performance marketing industry to celebrate collaboration, creativity and innovative partnerships!

We had the pleasure and privilege of sitting down with the Founder and CEO of Partake, Denise Woodard.

Rakuten Advertising held DealMaker Canada in person for the first time in three years on October 13th, 2022 with the theme “doing business shouldn’t be this much fun.”

A new year brings with it new trends and opportunities in digital marketing. After a tough year where we all had to find new ways to navigate this new world, we are introducing the 2021 digital trends and uncovering possibilities in the digital marketing space to stay ahead of your competition and have a productive year.

Our Search team at Rakuten Advertising continues to generate industry recognition for the innovative solutions and strategies that we provide to our clients.

Now that we've entered the 2023 holiday shopping season we are exploring key trends and insights into pre-holiday shopping trends. Despite economic changes, holiday spending remains strong, with an increasing trend towards early shopping.

Rakuten Advertising’s search team has done it again! The hardworking search team continues to receive industry recognition for the innovative solutions and strategies that it creates for our clients.

This year’s boom of the fintech IPO market led companies across financial, insurance, and mortgage sectors to shift more focus towards digitizing their offers.