Search results for: affiliate marketing
96 results for 'affiliate marketing'
October 30, 2023
News Rakuten Advertising outshines with 7 Global Performance Marketing Awards
We’re proud to announce that we have won seven Global Performance Marketing Awards including Best Affiliate & Partnership Strategy (LATAM & North America), Best Partnership, Best Loyalty Partnership, Best Use of Retail Media, Best Use of Content Commerce and Most Creative Partnership. Read on to find out more.
August 26, 2020
News Rakuten Advertising Wins at the PMAs
Rakuten Advertising is pleased to share that on Tuesday, the 25th of August we were voted the Publisher's Choice of Network at the Performance Marketing Awards.
August 15, 2023
News The Benefits of Personalisation and Audience Targeting for Affiliate Publishers
Audience Engine has landed, giving you more opportunities to earn! Hot off the heels of DealMaker US and Europe, where we announced the industry-first commissioning technology, we deep dive into the benefits Audience Engine offers publishers. Find out why you can’t afford not to take advantage of this latest offering.
June 5, 2023
Events Shortlist Announced for the European Golden Link Awards 2023
The Rakuten Advertising Golden Link Awards celebrate and showcase our advertisers, publishers and agencies who are out-delivering on their objectives to drive next-level performance. Read on to learn who has made the shortlist!
March 30, 2023
News Affiliate Reporting Tools that Make Campaigns More Successful
Being able to demonstrate return-on-investment (ROI), track and report on activity is one of the first things we’re taught to do as marketers. However, it’s no longer enough to merely report on performance.
May 2, 2024
Insights Publisher Spotlight: Linkby
Rakuten Advertising’s latest Publisher Spotlight features Linkby and their Agency Growth Manager, Brittany Raymond. Read Now!
October 13, 2021
Marketing Strategies RAIC Insights: The Importance of a Marketing Strategy for Publishers
Last month we launched A 5-Stage Blueprint for High-Performance Affiliate Marketing using insights from publishers and advertisers in the Rakuten Advertising International Collective (RAIC). The blueprint demonstrates the importance of affiliate marketing as a strategic digital channel, and for publishers, showcases how they can add value and increase monetisation opportunities.
June 15, 2022
Events DealMaker Europe 2022 Highlights
On 9th June 2022, we were thrilled to return to The Brewery for DealMaker Europe 2022 – a day of insights, innovation and of course, networking and deal-making.
February 15, 2023
Events Webinar | Affiliate and Influencer Marketing Strategies for a Changing Economy
Join our team of experts and learn how aligning your influencer and affiliate strategies can create campaigns that outperform.
May 19, 2022
Marketing Strategies Reengaging Consumers with Affiliate Marketing
For many brands, reengaging lapsed customers is a primary focus of their marketing strategy. Brands often establish Loyalty and Rewards programmes to encourage repeat purchases and remarketing emails and advertising.
April 13, 2022
Insights Rakuen Advertising Launches Linkless Code Tracking
Rakuten Advertising has launched Linkless Code Tracking for advertisers and publishers, a groundbreaking solution that takes the power of affiliate marketing beyond traditional channels. Now, brands can elevate their affiliate strategy and reach consumers where they choose to spend their time - on social media, connected TV, print media, podcasts, or beyond.
September 7, 2023
Events Affiliate Travel Trends 2023: Your Passport to Profitable Partnerships
Our Travel Expert, Rosey Yazbek shares the findings of our latest travel survey and partnership with Internet Retailing which explores how UK consumers are adapting the way they travel in 2023.