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147 results for 'advertiser'
Insights

CTVisionaries Episode 2: The impact of FAST

Uncover the real impact of FAST channels on the video streaming industry thanks to our original series, CTVisionaries. Episode 2 is waiting for you...
Millenial marketer goes back to basics to understand cookieless tracking for affiliate
Marketing Strategies

Surviving iOS 17: Your Guide to Cookieless Tracking and Affiliate Marketing

With the upcoming iOS updates, it’s critical to grasp the profound changes affecting the affiliate marketing industry. Our experts reveal all you need to know to prepare for iOS 17 and MacOS Sonoma, including actionable insights for test scenarios. 
Group of people with devices
News

Product Launch: Affiliate Forecasting

Get ready to revolutionise your affiliate marketing game with Rakuten Advertising's industry-first Affiliate Forecasting tool! Our cutting-edge new feature offers strategic forecasts and allows advertisers to maximise their affiliate performance like never before.
News

mThink Best Affiliate Network 2022

We are honoured to have been voted the Best Affiliate Network for the 11th consecutive year by our partners and clients in the industry. 
Insights

Rakuen Advertising Launches Linkless Code Tracking

Rakuten Advertising has launched Linkless Code Tracking for advertisers and publishers, a groundbreaking solution that takes the power of affiliate marketing beyond traditional channels. Now, brands can elevate their affiliate strategy and reach consumers where they choose to spend their time - on social media, connected TV, print media, podcasts, or beyond.
News

Introducing Rakuten Advertising’s Media Solutions

Rakuten owned and operated media solutions enable agencies and brands to leverage powerful audiences and unique Rakuten platforms to create meaningful relationships with new customers. 
Marketing Strategies

Travel Industry Prepares to Reopen

As COVID-19 vaccine rollouts gain momentum across the globe, the prospect of international holidays or ‘staycations’ presents a wealth of opportunity for the travel sector.
Events

Reflections from RAIC

The first meetings of the Rakuten Advertising International Collective (RAIC) took place a couple of weeks ago. RAIC participants brought perspectives from fashion and beauty to finance and technology, and from publishers representing every model - content, cashback, card-linked offers and more.
Marketing Strategies

Outperform with full-funnel affiliate strategies

Rakuten Advertising’s award-winning full-funnel affiliate strategies show how the world's top brands are outperforming throughout the funnel.
Marketing Strategies

Introducing CTVisionaries

The Connected TV (CTV) industry has revolutionised the way we consume television and video content. With the rise of streaming services and advancements in technology, CTV has become a dominant force in the media landscape.
Marketing Strategies

Affiliate benefits for financial services

Brands in the financial services industry are spending more on digital advertising. eMarketer projects that financial services advertisers will spend £14.62 billion on digital channels overall this year, nearly double the £8.08 billion they spent in 2017.
Insights

CTVisionaries Episode 3: Overcoming Obstacles

It’s time to address the current obstacles preventing agencies and brands from capitalising on the CTV opportunity. In episode 3 of CTVisionaries, our experts discuss the barriers and provide the solutions you need.