The official theme for Earth Day 2022 is Invest in Our Planet, with a call for an All In approach from businesses, governments and citizens. Like many, we at Rakuten […]

Rakuten Advertising in partnership with Innovid recently launched interactive connected TV (CTV) ad formats. Interactive CTV ad formats generate a higher level of engagement with audiences by merging personalised ad […]

Rakuten Advertising is excited to launch Linkless Code Tracking for advertisers and publishers. This solution takes the power of affiliate marketing beyond traditional channels into social, connected TV, print media, […]

As part of our Publisher Spotlight series, Rakuten Advertising recently spoke to Terence Quah, Director of Affiliate Partnerships at Pace, a Singapore-based fintech company with buy-now pay-later (BNPL) solutions. Terence […]

The effectiveness of advertising on streaming services has never been more potent, as demonstrated by the latest global research by Rakuten Advertising into viewer behaviours. The reason for this optimism […]

As we continue to celebrate International Women’s Day, Rakuten Advertising had a chat with Sali Sasi, Co-Founder of Her Black Book, a premium shopping app created for women, by women. […]

The team at Rakuten Advertising is always on the lookout for new and notable publishers in the affiliate industry. Whether you’re looking to connect with a charity partner or reach […]

Like everyone around the world, we at Rakuten Advertising are closely watching events unfold in Ukraine and throughout the region.   We proudly maintain a workforce of talented individuals in Ukraine […]

Over recent years advertisers in the financial service sector have pivoted their marketing strategies online. As the industry navigate this shift, advertisers are increasingly turning to the affiliate channel to […]

A new year brings new publishers to our affiliate network across Asia-Pacific, including notable partners such as Are Media, Furthr, Her Black Book and Pace. Find out how they can […]