Search results for: data%20privacy

Messaging is an endemic, global behavior across social and demographic groups – it’s an undeniable truth. As such, those behind advertising campaigns need to treat messaging platforms as a key facet of a successful media plan.

An industry-leading influencer marketing network partnering with 250,000 creators with the world's top brands, Shoplooks has experienced phenomenal growth in its six years. Read our latest spotlight and hear first-hand how the Shoplooks team connect brands with influencers to deliver long-lasting partnerships and top-tier campaigns.

Discover the benefits of cross-border shopping with Canadian online retailers for American consumers, ranging from favorable exchange rates to one-of-a-kind products. Join us as we dive into expert affiliate strategies to overcome common challenges and smoothly navigate the cross-border shopping terrain in our latest blog.

We’re here to be your guide to all things influencer and affiliate marketing. We dive into how adding influencer marketing into your existing affiliate strategy can boost performance, awareness, and ultimately, sales to help you outperform. Read the entire blog now!

55Haitao is China's largest loyalty publisher, and their offering goes beyond cashback. Read our latest spotlight and hear first-hand how 55Haitao is helping brands enhance their value proposition and achieve incrementality through strategic approaches.

We recently performed a comprehensive 18-month study, surveying 15,000+ online shoppers on their habits when buying online, with a focus on online coupons and rewards, cashback sites, budget planning, and online shopping behaviors. In the second part of our three-part series, we explore the loyalty and reward shopper and what they really value.

Linkby is a market-first ad tech platform for publishers and advertisers. Read our latest spotlight and hear first-hand how Linkby is helping brands optimize PR alongside the affiliate channel to deliver outstanding results for brands.

Emerging direct-to-consumer (D2C) brands have ample opportunity to win over shoppers of all generations– provided they take the right approach to connecting with them through the channels they visit most.

Rakuten Advertising’s extensive publisher network is the gold standard in the affiliate marketing industry, connecting our advertiser clients with millions of interested and engaged consumers 24 hours a day, 7 days a week. We are highlighting several new and notable publishers on our network, telling you more about what they do and how you can […]

The COVID-19 pandemic has forced brands and marketers worldwide to get creative when it comes to allocating budget, promoting products and offers, and appealing to rapidly changing consumer attitudes and behaviors.

Agencies have always been important partners to us at Rakuten Advertising.

An effective cash back offer that resonates can mean the difference between whether or not a shopper converts, especially during the crucial holiday shopping season.