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Marketing Strategies

2021 Holiday Travel Insights for Advertisers

By Rakuten Advertising | September 22, 2021

As the summer travel boom winds down, travel brands are gearing up for a busy holiday season. After almost a year of booking declines across hotels and airlines due to pandemic-driven […]

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Marketing Strategies

Want to Drive Consumers Back In-store? 3 Reasons to Launch aIn-Store Affiliate Campaign Right Now.

By Rakuten Advertising | May 11, 2021

Despite last year’s lockdowns which brought increases in online shopping, 54 percent of shoppers were still making purchases primarily in stores.   As vaccines continue to roll out across the country and states begin to loosen restrictions, […]

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News

Affiliate Product Updates: Transparency & Insights Drive Stronger Partnerships

By Rakuten Advertising | April 1, 2021

Rakuten Advertising has released some exciting affiliate product updates throughout Q1 to enhance visibility and performance for both advertisers and publishers. Today we explore the benefits of our newly released […]

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Marketing Strategies

Introducing the ‘2021 Digital Trends’ Report

By Rakuten Advertising | February 18, 2021

A new year brings with it new trends and opportunities in digital marketing. After a tough year where we all had to find new ways to navigate this new world, […]

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News

Rakuten Advertising’s Insights and Analytics Portal Helps You Act on Trends Quickly

By Rakuten Advertising | January 28, 2021

Identifying and acting on trends within your digital marketing channels is crucial to staying ahead in today’s hyper competitive online world. That’s why Rakuten Advertising is excited to announce the […]

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News

Thank You for Making Us the #1 Affiliate Network for the 10th Year in a Row!

By Rakuten Advertising | January 19, 2021

What a decade it has been for Rakuten Advertising! We are excited and honored to be voted the top affiliate network for the 10th consecutive year by you, our partners […]

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Marketing Strategies

YouTube: Why Advertisers Should Press Play in Q4

By Rakuten Advertising | November 19, 2020

People are spending more time at home and because of that, they’re also spending more time streaming video online. eMarketer recently revised its estimates of the number of US households […]

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News

New and Notable Publishers on the Rakuten Advertising Network for October 2020

By Rakuten Advertising | October 16, 2020

Fall is in the air! Holiday deals have already begun, and now is the time to start revving up your holiday marketing plans. Here are some new and notable publishers […]

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Marketing Strategies

The Benefits of an O2O Affiliate Strategy

By Rakuten Advertising | September 17, 2020

Online-to-offline strategies, otherwise known as O2O, have been gaining rapid momentum in the affiliate marketing industry over recent years. Many may think that this trend is on the decline since […]

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News

New and Notable Publishers on the Rakuten Advertising Network for July 2020

By Rakuten Advertising | July 2, 2020

Summer is heating up and our network continues to grow as publishers see the quality of our advertisers and the results we can deliver for them. Here’s a look at […]

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