2022 Golden Link Award Finalists and Choice Awards

We are honored to announce the 2022 Golden Link Award finalists!

A huge congratulations to everyone nominated. Rakuten Advertising is thrilled to announce that the Golden Link Awards will be held in person this year at our annual DealMaker event in Austin, Texas on June 27th.

For the first time in two years, you can join the fun and celebrate in-person with some old, and hopefully new friends! We will be hosting the Golden Link Award Ceremony the first night of the three day DealMaker event on June 27th. Seating is limited, so make sure to register for DealMaker and select the Golden Link Award session.

The event will be hosted by comedian Atsuko Okatsuka, creator of the Drop Challenge, and you won’t want to miss it!

The Golden Link Choice Awards are now open! The Choice Awards are arguably the most coveted of all the awards since they are voted on by the peers of the finalists. Don’t miss the opportunity to let your vote count – vote now!

2022 Golden Link Award Finalists:

OPM Agency of the Year:

  • AMDX
  • DMI Partners
  • El Toro Interactive Affiliate Team
  • Gen 3 Marketing
  • OPM Pros
  • Tinuiti

Advertiser and Publisher Collaboration:

  • Forbes x Dyson
  • Gucci x LYST
  • Lancome x Dealmoon
  • MAC x Afterpay
  • Macy’s x RebatesMe
  • Nordstrom x ShopStyle Collective
  • Ziff Media – PCMag x Keeper Security

Best Use of Data-Driven Marketing:

  • Capital One Shopping
  • Chase
  • Nordstrom
  • Sephora
  • Tapestry Brand Family
  • UpSellit

Best Multi Channel Performance:

  • Blackhawk Network –
  • Camp Chef
  • JanSport
  • Kipling
  • Tata Harper
  • Vans

Best Influencer Strategy:

  • Bloomingdales
  • Neiman Marcus
  • Shoplooks
  • ShopStyle Collective x Saks
  • Split

Best Global Strategy:

  • ASOS
  • Cotton On Group
  • Hunter Boots
  • LinkHaitao
  • Microsoft
  • Udemy

Most Innovative Campaign:

  • Drop Technologies Inc. x Sephora
  • Goldman Sachs x Credit Sesame
  • The Container Store
  • Tory Burch
  • Urban Outfitters x Apartment Therapy
  • Vera Bradley

Lifetime Achievement Award:

  • Chris Arreguin of Honey by PayPal
  • Erin Kerr of Flipgive
  • James Little of TopCashback
  • Kristine Ritchie of Dealmoon

Affiliate Team/Manager of the Year (Advertiser):

  • Brian Abrams of Wells Fargo
  • Citi Credit Cards Team of Citigroup, Inc.
  • Jason Matthews of Sam’s Club
  • Prescilla Pelayo of Sephora
  • The Finish Line Team of Finish Line
  • Tom Pawley of MATCHESFASHION

Affiliate Manager/Team of the Year (Publisher)

  • Hilary Sloan of Afterpay
  • Josephine Nieh of 55Haitao
  • Klarna Team
  • Lori Wagner of Dealmoon
  • Madeline Kaufman of Forbes
  • Thomas Donaldson & Michael Herrera of CompareCredit
  • TopCashback Team of TopCashback

Top Performing New Advertiser:

  • JVN Hair
  • Scotiabank
  • Quontic Bank
  • Stella McCartney
  • PSD – La Jolla Group
  • Saadia

Top Performing New Publisher:

  • FatCoupon
  • Forbes Advisor
  • Hearst Communications, Inc.
  • Million Pugs
  • Particular Audience

Advertiser of the Year – Vote Now!

  • Axos Bank
  • Calvin Klein
  • Camp Chef
  • Chase
  • Fresh
  • H&M
  • Macy’s
  • Omaha Steaks
  • Princess Polly US
  • Stuart Weitzman
  • Wells Fargo

Publisher of the Year – Vote Now! 

  • 55Haitao
  • Afterpay
  • Capital One Shopping
  • Credit Sesame
  • Forbes
  • Lending Tree
  • Lolli
  • LTK (rewardStyle)
  • Rakuten Rewards
  • Savings United

We also have to give an enormous shoutout to our esteemed panel of industry judges. Every year, these judges read through every nomination to select a winner:

  • Peter Figueredo – Partner & Head of Client Services for House of Kaizen and Affiliate Benchmarks
  • Melissa Campanelli – Editor-in-Chief and Content Director of Total Retail and co-founder of the Women in Retail Leadership Circle
  • Chris Trayhorn – Founder and CEO of mThink
  • Tricia Meyer – Executive Director of the Performance Marketing Association

We’re excited to reunite and see you in-person this year at the 2022 Golden Link Awards where we announce the winners!

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Rakuten Advertising

Rakuten Advertising leads the industry in delivering performance-driven ad solutions that help the world’s top brands connect with unique, highly engaged audiences – from first impression to final sale.