Marketing Strategies

Online-to-offline, otherwise known as O2O strategies, have been gaining rapid momentum in the affiliate marketing industry over recent years.

We’re now halfway through 2020 and what a wild ride it’s been. In many ways, 2020 has been one of the most transformative years in recent history as the world sought shelter while battling a global pandemic.

We are now two months into the COVID-19 pandemic and many parts of the world are starting to ease the lockdown restrictions put into place to flatten the curve.

Priorities are continuing to shift as the COVID-19 pandemic evolves, which is impacting us all.