Search results for: advertiser
185 results for 'advertiser'
June 22, 2023
News YouTube and Rakuten Advertising Partnership
We are thrilled to announce our partnership with YouTube, the world's largest video-sharing platform. Our collaboration will revolutionize the way consumers interact with shoppable content, leveraging the power of affiliate marketing.
February 2, 2023
News Rakuten Advertising Named mThink’s Best Affiliate Network 12 Years in a Row!
We are honored to have been voted the Best Affiliate Network for the 12th consecutive year by our partners and clients in the industry.
July 28, 2022
Marketing Strategies Smart Affiliate Commissioning Strategies
Smart commissioning strategies are changing the way advertisers engage with the affiliate channel. The tools and technology now make the channel more agile than most and deliver performance growth that supports direct revenue, drives awareness, and aligns with emerging advertiser priorities.
November 16, 2023
Insights Publisher Spotlight: 55Haitao
55Haitao is China's largest loyalty publisher, and their offering goes beyond cashback. Read our latest spotlight and hear first-hand how 55Haitao is helping brands enhance their value proposition and achieve incrementality through strategic approaches.
April 27, 2020
Insights Affiliate Marketing 101: What is Affiliate Marketing?
Affiliate marketing is a primary focus here at Rakuten Advertising. Every now and again, it’s good to get a refresher course on the nuances of the channel.
March 10, 2021
Marketing Strategies How Marketers Can Overcome Intelligent Tracking Prevention and Regulations Challenges
Over recent years, the evolution of privacy and data regulation, combined with tracking prevention technologies, like Intelligent Tracking Prevention, has brought many challenges to the digital industry.
September 9, 2021
News Product Launch: Affiliate Forecasting
Rakuten Advertising today launched its industry-first Affiliate Forecasting tool.
January 4, 2024
Insights Publisher Spotlight: Skimlinks
Skimlinks, a Taboola company, is the leading commerce content solution provider for publishers and advertisers. Read our latest spotlight and hear first-hand how Skimlinks is helping brands optimize the conversion journey to deliver outstanding results for brands.
February 11, 2020
News Rakuten Marketing is Now Rakuten Advertising. Here’s Why.
Rakuten Marketing has long established itself as one of the most innovative companies in ad tech and digital commerce, evolving and advancing over the past 24 years to meet the needs of our growing client base.
January 21, 2022
Insights Rakuten Advertising Global Affiliate Orders Surpass Pre-Pandemic Levels
The dust has settled in 2021, and the affiliate industry is looking forward to the year ahead. Recent years have taught the industry to prepare for anything, whether it be a behavioral shift to content commerce or the resurgence of advertiser verticals to pre-pandemic levels.
March 2, 2022
News Rakuten Advertising: Ukraine Update
Like everyone around the world, we at Rakuten Advertising are closely watching events unfold in Ukraine and throughout the region.
July 18, 2023
Marketing Strategies Outthink and Outperform: Award-winning data strategies from Hilton, Tory Burch and more
Make your data work harder. Rakuten Advertising’s award-winning data strategies show how the best of the best outperform with smarter data-led decisions.