Search results for: retail

46 results for 'retail'
Rakuten Advertising Publisher Spotlight: Global Savings Group - Director of Account Management, Juan Mazzotta
Insights

Publisher Spotlight: Global Savings Group

Global Savings Group empowers shoppers to get the most out of life by providing them with the best savings, cashback and deals. Read our latest spotlight and hear first-hand how Global Savings Group is helping brands around the world deliver outstanding results for brands.
Marketing Strategies

Affiliate Marketing and the Wider Marketing Mix

In its most basic form, affiliate marketing is a performance-based marketing channel whereby brands partner with publishers and pay them an agreed commission rate based on actual performance.
Marketing Strategies

Client Success Story: FitFlop Gives Back

During the COVID-19 pandemic, the FitFlop team wanted to continue driving performance through the affiliate channel with tighter cost control and ongoing efficiencies.
Insights

Infographic: Back to School Shopping

In early September, children and university students throughout the UK will return to school. For many students, they will head into the classroom for the first time since the government closed schools in late March.
Marketing Strategies

Making Moments Matter for Media Audiences

The idea of ‘Moments’ is tethered in understanding that media audiences are not the same person throughout the day on every single day. During the day the newlyweds may become two different business people, each talking to colleagues and streaming the news to stay up to date on the markets.
Marketing Strategies

Buy-Now Pay-Later and the Affiliate Channel

Buy-now pay-later solutions have risen in popularity over recent years and are now turning to the affiliate channel to enhance partnerships with brands and create loyalty with consumers.
News

Rakuten Marketing is Now Rakuten Advertising. Here’s Why.

Rakuten Marketing has long established itself as one of the most innovative companies in ad tech and digital commerce, evolving and advancing over the past 24 years to meet the needs of our growing client base.
Susie Zhu, Director at Shoplooks
Events

Publisher Spotlight: Shoplooks

An industry-leading influencer marketing network partnering with 250,000 creators with the world's top brands, Shoplooks has experienced phenomenal growth in its six years. Read our latest spotlight and hear first-hand how the Shoplooks team connect brands with influencers to deliver long-lasting partnerships and top-tier campaigns.
Marketing Strategies

RAIC Insights: A Publishers Wishlist for Q4

The busiest shopping quarter of the year is now upon us, and both publishers and advertisers are looking to ensure they do everything they can to drive optimal performance.
Insights

Client Success Story: Cowshed & Accelerate

Rakuten Advertising recently launched a new innovative way to manage affiliate marketing programs – through our Accelerate service.