Marketing Strategies
6 posts in 'Marketing Strategies'
February 22, 2024
Marketing Strategies The Affiliate Marketing Shopper Part 2: Loyalty Shoppers
We recently performed a comprehensive 18-month study, surveying 15,000+ online shoppers on their habits when buying online, with a focus on online coupons and rewards, cashback sites, budget planning, and online shopping behaviours. In the second part of our three-part series, we explore the loyalty and reward shoppers and what they really value.
October 24, 2023
Marketing Strategies RAIC Insights: Dispelling Affiliate Marketing Myths – Part 2
The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps that will elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Dave Trolle, founder of digital consultancy and Affiliate Marketing specialists Customer First Digital, introduces some of the most common myths surrounding affiliate marketing and how to bust them.
October 3, 2023
Marketing Strategies RAIC Insights: Dispelling Affiliate Marketing Myths – Part 1
The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps that will elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Dave Trolle, founder of digital consultancy and Affiliate Marketing specialists Customer First Digital, introduces some of the most common myths surrounding affiliate marketing and how to bust them. Stay tuned for part two from Dave in the coming weeks!
August 10, 2023
Marketing Strategies Outdeliver with data that matters
As marketers, we spend a lot of time pulling data and creating reports demonstrating the value our efforts drive for our business. However, in the current climate where competition is fierce, and we need to make our budgets work smarter than ever before. It’s no longer enough to simply report on performance.
August 10, 2023
Marketing Strategies Outthink with Affiliate Innovation
Affiliate innovation is making it easier to reach desired audiences and shift strategies to align with their changing habits. And it doesn’t have to be scary. As Steve Jobs said, “innovation is the ability to see change as an opportunity – not a threat.”
August 10, 2023
Marketing Strategies Outthink and Outperform: Award-winning full-funnel affiliate strategies
Unlock the key to Award-Winning Full-Funnel Strategies! Discover the secrets behind Rakuten Advertising's top-performing marketing strategies that have secured prestigious awards across the globe. Elevate your marketing game and achieve success throughout the entire funnel.