Publisher Spotlight: FlexOffers

Rakuten Advertising had the opportunity to sit down with FlexOffers Senior Director of Customer Success Julia Rodrigues to chat through the company’s offering and their exciting plans for the future. Join us as we dive into all things FlexOffers.  

Tell us about FlexOffers  

FlexOffers is a recognised leader in performance-based marketing. We employ a “one-roof” approach that enables us to work with over 10K advertisers across 65 networks and over 75K publisher programs. Become one of the many affiliate partners we assist in achieving unlimited strategic growth. 

What sets you apart from other publishers? 

FlexOffers has designed its advertising services to meet and exceed program management needs. We specialise in creating compelling and lucrative affiliate programs by leveraging our experience and partnerships. Compliance monitoring, gated network, shopping cart integration, program management, bespoke publisher recruitment solutions, unified reporting and payment solutions are among our differentiated services. 

How do you help advertisers add value and drive incrementality? 

As an award-winning partner to networks, agencies, and brands in the affiliate marketing space, FlexOffers provides comprehensive solutions to partners across the industry. We use multiple marketing options, various data delivery options, and deliver value through CPA, paid media, content commerce and other opportunities tailored to your brand’s business objectives and desired KPIs. 

What excites you about the affiliate marketing industry and the direction its headed? Any new innovations will we see from you in the coming months?  

Influencer opportunities, Branded Content, Product Catalog capabilities, Media Buying, and more are on the roadmap for capabilities and integrations available to brands, publishers and the agencies and networks that support them. 

Why did you choose to partner with Rakuten Advertising? 

Rakuten Advertising’s business team and strategic account management group are outstanding to work with. It’s been a pleasure to work with the teams on innovating opportunities through actionable insights for their clients. 

Want to work with FlexOffers? Visit rakutenadvertising.com today or speak to your account representative.