Marketing Strategies

How Affiliate Tracking Works: The Complete Guide for Brands & Publishers

Learn how affiliate tracking works in partner marketing and why it’s the foundation of performance marketing. Explore tracking links, cookies, attribution models, and reporting systems for accurate results and fair payments.
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Publisher Spotlight: Chris Johnson, intent.ly
Insights

Publisher Spotlight: intent.ly

intent.ly puts shopper insights at the heart of everything they do. Read our latest spotlight and hear first-hand how intent.ly is helping brands optimise the conversion journey to deliver outstanding results for brands.
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