Search results for: affiliate%20marketing

Afterpay is a global buy-now pay-later platform that allows customers to take control of their budget by splitting payments in four fortnightly instalments.

In the newest edition of our Publisher Spotlight series, Rakuten Advertising talks tech and spec with Gary Cobain, CEO of PokitPal, to discuss how PokitPal’s card-linked rewards platform has evolved.

As part of our Publisher Spotlight series, Rakuten Advertising sat down with Tom Brown, CEO and co-founder of Beny, to discuss how the innovative app can help drive incrementality for advertisers.

Good news, Australians love to shop online. Whether it's to find, research or buy products, online shopping continues to beat out brick-and-mortar for the majority of Aussies. But how Aussies shop online is moving in new directions.

Lyst is one of the world’s biggest and most intelligent shopping platforms. Read our latest spotlight and hear first-hand how Lyst is helping brands engage with shoppers in unique and innovative ways.

Singles’ Day 2023 set new records with early sales, luxury brand growth and AI-driven shopping experiences. Dive into the latest trends on our blog.

At Rakuten Advertising, it is our passion for performance marketing that encourages us to drive the industry forward. In doing so, we would like to take this opportunity to acknowledge the success of the industry, our clients and partners in this region through our annual Golden Link Awards, Asia-Pacific.

Rakuten Advertising recently caught up with Kevin Azzopardi, Head of Marketing at ShopBack Australia, to discuss how the platform became a one-stop shop for customers to discover new brands, seek out the best deals in market and earn cashback.

The Golden Link Awards are a mainstay of the Rakuten Advertising calendar, and each year, we look forward to celebrating excellence and innovation in the performance marketing, retail and e-commerce industries.

November ushers in the festive shopping season, with Click Frenzy already behind us and Black Friday and Cyber Monday approaching. Shoppers are increasingly mindful of their spending due to rising living costs. Click Frenzy 2023 revealed a strong start, with a 28% YoY sales increase on day one. Aussies are prioritising travel with accommodation as the top category, gearing up for the holiday season. Read on to find out more.

Rakuten Advertising is proud to announce that Rakhee Jogia has been appointed to the International Managing Director's role.

Singles’ Day 2022 has come and gone. While China’s e-commerce giants, Alibaba and JD.com, chose not to disclose their sales figures this year—for the first time since Singles’ Day’s inception—our in-house analysts have closely monitored and uncovered trends from across the Asia-Pacific (APAC) region.