Geoffrey Lee describes Linkby as Performance PR
As part of our Publisher Spotlight series, Rakuten Advertising recently connected with Geoffrey Lee, Head of Singapore and Indonesia at Linkby. We discussed how Linkby helps brands connect with publishers […]
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Gary Cobain Talks Tech and Spec Behind PokitPal’s Card-Linked Rewards Platform
In the newest edition of our Publisher Spotlight series, Rakuten Advertising talks tech and spec with Gary Cobain, CEO of PokitPal, to discuss how PokitPal’s card-linked rewards platform has evolved. […]
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Mell Hussin Uncovers how Involve Asia Helps Brands Break into Southeast Asia
Rakuten Advertising recently caught up with Mell Hussin, Client Success Manager at Involve Asia, to discuss how the team connects advertisers with publishers in different Southeast Asian (SEA) countries. Involve […]
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Hayato Nakata Shares Real-World Results from Combining Content and Rewards Publishers
As part of the Publisher Spotlight series, Rakuten Advertising sat down with Hayato Nakata, CEO of ACCESSTRADE Malaysia and COO of ACCESSTRADE Singapore, to explore how the publisher became one of […]
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Terence Quah Explains How Pace’s BNPL Virtual Card Bridges the Gap Between Shoppers and Brands
As part of our Publisher Spotlight series, Rakuten Advertising recently spoke to Terence Quah, Director of Affiliate Partnerships at Pace, a Singapore-based fintech company with buy-now pay-later (BNPL) solutions. Terence […]
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Sali Sasi Describes the Inspiration Behind Her Black Book and their Exciting Roadmap for Growth
As we continue to celebrate International Women’s Day, Rakuten Advertising had a chat with Sali Sasi, Co-Founder of Her Black Book, a premium shopping app created for women, by women. […]
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Sophie Stickland Describes What Makes Cashrewards Publisher of the Year at the 2021 Golden Link Awards, APAC
Rakuten Advertising sat down with Sophie Stickland, Head of Client Services at Cashrewards, to talk about how the team supports brand partners through its innovative products and highly engaged audiences. […]
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Kevin Azzopardi Describes how ShopBack Brings Brands Closer to Customers from Discovery Through to Cashback
Rakuten Advertising recently caught up with Kevin Azzopardi, Head of Marketing at ShopBack Australia, to discuss how the platform became a one-stop shop for customers to discover new brands, seek […]
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Angus Sladden Reveals How Klarna Adds Value for Brands Beyond the Point of Transaction
Rakuten Advertising had a chat with Angus Sladden, Manager at Klarna Media, to talk about where affiliate fits into the buy-now pay-later picture. Angus explains in detail how Klarna can […]
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Kieran Cowan Explains how to Maximise Onsite Conversion with intent.ly
We recently caught up with Kieryn Cowan, APAC Regional Manager at intent.ly, to talk about tackling onsite conversion rate through data-driven techniques. KC shares his thoughts on how advertisers can […]
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