November Wrap-Up 2021: Black Friday Leads Holiday Shopping Growth
Meet the New Publishers of the Month: CouponzGuru, Particular Audience, Reviews.org & Similar Inc
This month, our new and notable publishers put user experience first. From coupons that are checked and updated daily, to organically bundling products to increase cart value and a reviews […]
Read MoreTerence Quah Explains How Pace’s BNPL Virtual Card Bridges the Gap Between Shoppers and Brands
As part of our Publisher Spotlight series, Rakuten Advertising recently spoke to Terence Quah, Director of Affiliate Partnerships at Pace, a Singapore-based fintech company with buy-now pay-later (BNPL) solutions. Terence […]
Read MoreSali Sasi Describes the Inspiration Behind Her Black Book and their Exciting Roadmap for Growth
As we continue to celebrate International Women’s Day, Rakuten Advertising had a chat with Sali Sasi, Co-Founder of Her Black Book, a premium shopping app created for women, by women. […]
Read MoreMeet the New Publishers of the Month: GiveGet, HiMiaMia & Stylink
The team at Rakuten Advertising is always on the lookout for new and notable publishers in the affiliate industry. Whether you’re looking to connect with a charity partner or reach […]
Read MoreMeet the New Publishers of the Month: Are Media, Furthr, Her Black Book & Pace
A new year brings new publishers to our affiliate network across Asia-Pacific, including notable partners such as Are Media, Furthr, Her Black Book and Pace. Find out how they can […]
Read MoreSophie Stickland Describes What Makes Cashrewards Publisher of the Year at the 2021 Golden Link Awards, APAC
Rakuten Advertising sat down with Sophie Stickland, Head of Client Services at Cashrewards, to talk about how the team supports brand partners through its innovative products and highly engaged audiences. […]
Read MoreDiverse Publisher Models for Driving Creativity and Innovation within Affiliate Campaigns
New and diverse publisher models are helping to elevate the affiliate channel to one of strategic significance. Gone are the days when advertisers could rely on one or two publishers […]
Read MoreMeet the New Publishers of the Quarter: BuzzFeed Australia, Cheddar, hummgroup & Loyalty Republic
Holiday season is just around the corner making it the perfect time to highlight some of the new and notable publishers in our Asia-Pacific affiliate network including BuzzFeed, Cheddar, hummgroup […]
Read MoreRAIC Members Explain the Importance of a Marketing Strategy for Affiliate Publishers
Last month we launched A 5-Stage Blueprint for High-Performance Affiliate Marketing using insights from publishers and advertisers in the Rakuten Advertising International Collective (RAIC). The blueprint demonstrates the importance of […]
Read MoreRAIC Publishers Share Their Top Tips for a Successful Q4
The busiest shopping quarter of the year is now upon us, and both publishers and advertisers are looking to ensure they do everything they can to drive optimal performance. For […]
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