Search results for: 'publisher'

The forthcoming iOS updates are going to bring major shifts to the affiliate marketing industry. Learn everything you need to know to navigate iOS 17 and MacOS Sonoma, complete with actionable insights from test scenarios.

Despite last year’s lockdowns which brought increases in online shopping, 54 percent of shoppers were still making purchases primarily in stores.  

Identifying and acting on trends within your digital marketing channels is crucial to staying ahead in today’s hyper competitive online world.

Smarter Loans (SID: 3753065) is Canada’s loan comparison website and financial directory. Launched in 2016, we currently work with over 50 of the top financial brands in Canada, including banks, credit unions and fintech companies.

SPC is Canada’s largest student coalition loyalty program. For only $10 per year, students gain access to over 450 offers available in-store, online or both with their membership.

Macroeconomic pressures have created a permanent "value-seeking" consumer. This has fueled the rise of Buy Now, Pay Later (BNPL), not as a replacement for credit cards, but as a complementary tool. The result is a new, highly valuable 'hybrid consumer' who strategically uses both. This shift toward payment flexibility and frequent purchasing presents a major opportunity for affiliate marketers to drive growth. Discover the data-driven strategies you need to adapt and win in this new economic landscape.

Americans are booking boldly and demanding obvious value. Our latest survey reveals who really sways decisions (think Google Reviews and creators), when they convert (often inside a month), and where they buy—plus the partner plays that turn intent into revenue.

Our Rakuten Optimism Golden Link Awards were held in Carlsbad, California, on May 28th, 2025. Hosted by comedian Adam Mamawala, the event brought together some of the best and brightest in the performance and digital marketing industries. We celebrated their outstanding achievements, their collaboration, creativity, and innovative partnerships that have set new standards in our industry!

We are honored to announce the 2025 Rakuten Optimism Golden Link Award finalists! A huge congratulations to everyone nominated. Rakuten is thrilled to announce that the Golden Link Awards will be held in person this year at Optimism in May 2025.

It’s time! Everyone’s favorite performance marketing conference is back again! We are thrilled to announce that our performance marketing community can connect once again this year at Rakuten Advertising’s DealMaker USA 2023!

Amazon Prime Day, also known as the “Black Friday in July” shopping day is just around the corner on Tuesday, July 12th, and Wednesday, July 13th.  

Summers fly by, that’s no question, but with the huge number of graduation ceremonies, parties, and the eventual back-to-school panic, they can fly by even quicker.