Search results for: Cyber Week

Rakuten Advertising, in partnership with Innovid, recently launched its Interactive Connected TV (CTV) Ad Format available to advertisers and agencies via Rakuten TV and Rakuten Viki.

Advertising strategies that truly connect with consumers are pivotal to the success of any ad campaign.

Identifying and acting on trends within your digital marketing channels is crucial to staying ahead in today’s hyper competitive online world.

By now, marketers are well and truly aware that cookieless tracking is the gradual decline of browser support for third-party cookies. What they may not realize is that cookies are ending because they weren't always used responsibly. 

Amazon Prime Day, also known as the “Black Friday in July” shopping day is just around the corner on Tuesday, July 12th, and Wednesday, July 13th.  

The Editorialist fuses personal styling, content, and shopping in one seamless digital experience with proprietary technology, e-commerce tools and luxury fashion content. Read our latest spotlight and hear first-hand how the Editorialist is reinventing the way brands and retailers reach the right shopper.

The consumer journey is more complex today than ever before.

Holiday deals have already begun, and now is the time to start revving up your holiday marketing plans. Here are some new and notable publishers on our network that you should consider connecting with to help achieve your fourth quarter marketing goals.

Financial issuers must stay on top of performance trends so they can optimize their affiliate campaigns and expand their business. Having the right tools to view which partners are growing, where conversion is strongest, and what trends are emerging over time ensures that every dollar in the affiliate channel is maximized.