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Marketing Strategies

Prime Opportunity: How to Beat Amazon on Prime Day 2016

By Rakuten Advertising | July 5, 2016

Last year, Amazon’s Prime Day gathered a lot of attention, plenty of flak from customers, and a ton of sales. On July 12, Prime Day will return, and customers will […]

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Insights

Industry Insights June 2016: Affiliate Influencers, Investing Strategies, & Media Behaviors

By Rakuten Advertising | June 29, 2016

How much are influencers in affiliate marketing worth? There’s no question that publishers have a reach into certain audiences, but the influence they have within those communities is just as […]

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Events

Golden Link Awards 2016: And The Winners Are…

By Jill Wahlen | June 29, 2016

The 14th annual Golden Link Awards have come and gone, leaving a new list of incredible publishers and advertisers in its wake. This year’s ceremony was emceed by celeb comedian […]

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Marketing Strategies

Getting Started as an Influencer: Link Generating Best Practices for Publishers

By Rakuten Advertising | June 29, 2016

Becoming an influencer is an achievement that affiliate marketing publishers look to command, but becoming one can be a long, challenging journey. Network Development Manager Ashley Hajjar is an expert […]

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News

Use Your Affiliate Links On Pinterest… Again!

By Rakuten Advertising | June 28, 2016

Pinterest announced in May that they will be accepting affiliate links in their Pins again. What does this mean for you? You are now able to continue making great content […]

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Insights

Authenticity Matters: Reddit Co-Founder Shares His Marketing Insights

By Rakuten Advertising | June 23, 2016

Reddit co-founder Alexis Ohanian shares the importance of being authentic in marketing – why it’s important, how it resonates with consumers, and what he went through to learn these lessons.

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