Search results for: "digital marketing"
61 results for '"digital marketing"'
October 5, 2023
Insights Pre-Holiday 2023 Shopping Trends and Insights
Now that we've entered the 2023 holiday shopping season we are exploring key trends and insights into pre-holiday shopping trends. Despite economic changes, holiday spending remains strong, with an increasing trend towards early shopping.
November 17, 2020
News New and Notable Publishers on the Rakuten Advertising Network November 2020
We are heading into the home stretch of 2020, but there’s still plenty of time to grow your publisher network and reach new audiences. Learn more about the new and notable publishers on our network for November.
April 14, 2020
News What Brands Need to Know About Full Third-Party Cookie Blocking and ITP 2.3
Data privacy has been top of mind with most of us in the digital space over the past few years.
September 29, 2021
Marketing Strategies RAIC Insights: A Publishers Wishlist for Q4
The busiest shopping quarter of the year is now upon us, and both publishers and advertisers are looking to ensure they do everything they can to drive optimal performance.
July 30, 2021
Marketing Strategies Buy-Now Pay-Later and the Affiliate Channel
Buy-now pay-later solutions have risen in popularity over recent years and are now turning to the affiliate channel to enhance partnerships with brands and create loyalty with consumers.
April 15, 2021
News New and Notable Publishers (Shoppable & Envolve Tech) on the Rakuten Advertising Network.
Spring has sprung, and with it brings two excellent new publishers to our platform. Get in touch with them to learn more about how you can develop a profitable partnership to support your spring and summer shopping campaigns.
September 17, 2020
Marketing Strategies The Benefits of an O2O Affiliate Strategy
A recent consumer study by Rakuten Advertising revealed that 57% of global consumers have indicated that they will shop both in-store and online this peak shopping season.
September 8, 2020
News Announcing Rakuten Advertising’s Certification for Agency Account Managers
Agencies have always been important partners to us at Rakuten Advertising.
March 12, 2020
Marketing Strategies How to Get More Out of Your Affiliate Program Using Trademark Plus
Just because you’ve stopped starting all your emails with “Happy New Year” doesn’t mean you should stop exploring new digital marketing strategies.
September 22, 2021
Marketing Strategies 2021 Holiday Travel Insights for Advertisers
As the summer travel boom winds down, travel brands are gearing up for a busy holiday season. After almost a year of booking declines across hotels and airlines due to pandemic-driven regulations and concerns, this year’s summer months closely resembled pre-pandemic numbers.
December 1, 2023
Insights 2023 US Cyber Week Trends: Unwrapped
As we unwrap the insights for Cyber Week 2023, we got the gift of good news: Rakuten Advertising’s US clients and partners outperformed and outdelivered this holiday shopping season. We saw significant growth year-over-year for clients in key retail verticals including apparel, accessories, footwear, and home improvement as shoppers eagerly sought out the best deals of the season. Read the entire blog for our official recap of Cyber Week 2023!
December 1, 2022
Events AFROTECH 2022
This past month in Austin, Texas, the Black Employee Alliance ERG represented Rakuten at AFROTECH™ Conference.