In 2017 advertisers and publishers are going to look towards various types of content to help boost their affiliate efforts. This movement will result in more sponsored content and product […]

We’re excited to announce Jeff Ma, infamous member of the MIT Blackjack Team, as our Symposium Scottsdale Keynote Speaker!  Jeff Ma created an ingenious method for counting cards – using […]

What do glow sticks, Rubik’s cubes, blow up furniture, and scrunchies have in common?

Q: Tell us a little about Wearisma. A: Wearisma (SID: 3256084) sees influencer marketing as a powerful way to get a brand in front of the right audience. Wearisma is an end-to-end […]

Black Friday and Cyber Monday have come and gone, but the shopping season is just getting underway. In this case study, we take a look at the post-Cyber Week holiday […]

As part of the expansion of the Bing Partner Program, Microsoft named Rakuten Marketing as one of a select group of key partners to act as trusted advisors to their […]

Holiday shopping is in full swing! Spending activity was kicked off in the days leading up to Thanksgiving and Black Friday and is expected to carry into Cyber Monday. Here […]

Affiliate Myth Buster: Using Data to Understand the True Value of Coupon Publishers Whether they’ve received a code via email or found it on a coupon site, online shoppers are now […]

In the first part of the 2016 Holiday Report, we took a look at how advertisers and publishers who participated in pre-Black Friday sales and events performed compared to those […]

Scottsdale, Arizona is the perfect event location to truly put the work hard, play hard method to the test!