Skip to content
Rakuten Advertising Blog
The Global Leader for Marketing and Advertising Insights
Search results for: digital marketing
Marketing Strategies

The Power of Choice: Revitalize Your Affiliate Marketing Strategies

By Rakuten Advertising | December 10, 2019

Rakuten Marketing is giving advertisers and publishers alike the power of choice by marrying the best of both human and machine to create a revitalized way for brands to approach […]

Read More
Insights

Make Q1 2020 Marketing Efforts Successful for Financial Advertisers

By Rakuten Advertising | December 9, 2019

The beginning of the year is a great opportunity for financial marketers to reach new audiences who align with different products. While card issuers traditionally see portfolio growth from balance […]

Read More
Marketing Strategies

Year-over-year Differences in Search Marketing

By Joe Hazen | November 18, 2019

The holiday season brings with it a lot of emotions: Joy, thankfulness, and excitement for most. However, Q4 in the digital world can be the most stressful time of the […]

Read More
Marketing Strategies

Health and Wellness Marketers Grow Sales Through Affiliate Marketing

By Rakuten Advertising | November 13, 2019

During Q4, most people are focused on buying gifts for others in their lives to celebrate the holidays. After the holidays pass, however, many are going to be seeking out […]

Read More
Marketing Strategies

How to Build and Maintain Stronger Affiliate Marketing Partnerships in the Credit Card Space

By Rakuten Advertising | October 24, 2019

Brooke Ray, Director of Partnerships at Rakuten Marketing, recently moderated a panel at CardCon in Washington, DC with four experts on affiliate marketing in the credit card space on how […]

Read More
Marketing Strategies

Tips for Getting More Digital Treats than Tricks this Halloween

By Rakuten Advertising | October 10, 2019

The start of October brings with it the countdown to Halloween and with it, one last major holiday for retailers to capitalize on before shopping for Christmas and Hanukkah gifts […]

Read More
Marketing Strategies

How Direct-to-Consumer Brands Can Grow Sales with Affiliate Marketing

By Rakuten Advertising | September 24, 2019

Effective marketing strategies can help direct-to-consumer (D2C) brands stand out from their peers in a market that is becoming saturated with competitors. This post covers how direct-to-consumer brands can grow […]

Read More
News

Rakuten Marketing Shortlisted for 11 International Performance Marketing Awards

By Rakuten Advertising | September 16, 2019

We’re very excited to once again be shortlisted for the International Performance Marketing Awards (IPMAs). Now entering its third year, the International Performance Marketing Awards celebrates exceptional projects across the […]

Read More
Insights

Four Marketing Insights to Prepare for the 2019 Holiday Season

By Rakuten Advertising | September 10, 2019

Preparations for the 2019 holiday season are well underway across the retail industry as digital marketers build plans that they hope will land them on shoppers’ “nice” lists this year. […]

Read More
News

Rakuten Marketing continues to earn high profile recognition for its innovative marketing solutions

By Rakuten Advertising | August 12, 2019

Rakuten Marketing’s innovative marketing solutions continue to rack up high profile recognition within the digital marketing industry. Rakuten Marketing Account Manager Joseph Hazen was named to the shortlist for Best […]

Read More