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Insights

Multichannel Marketing, Consumer Demand and Personalization: Interview with GameStop

By Rakuten Advertising | October 25, 2018

At our recent DealMaker New York event that took place in June, we were able to sync up with a vast group of intellectual, experienced individuals to give insight on […]

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Marketing Strategies

Making the Most of Your Multichannel Marketing Holiday Strategies

By Rakuten Advertising | October 22, 2018

The time is now: it’s officially Q4 and it’s time to plan, strategize and finalize holiday planning across all marketing channels. Now more than ever is a crucial time for […]

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Marketing Strategies

Provide Affinity for Your Customers and Wield Loyalty for Your Brand

By Alissa Degreef | October 10, 2018

In developing and creating a brand for your company, there are many steps one should take. Careful consideration around what you want your brand to be, say and represent and […]

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Marketing Strategies

4 Holiday Shoppers You Should Get to Know

By Alissa Degreef | September 5, 2018

As the summer days start to end and the nice, cool weather approaches, many consumers begin to think about the holidays. Between scheduling the possible holiday vacation, planning different holiday […]

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News

Announcing Rakuten Marketing Prospecting

By Rakuten Advertising | July 24, 2018

For today’s digital marketers, finding the “right” customers is as critical as it is challenging. The “right” customers are more than the loyal shoppers who repeat purchases. These are consumers […]

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Events

Affiliate Publisher Spotlight: RevTrax

By Rakuten Advertising | June 20, 2018

This edition of Affiliate Publisher Spotlight features RevTrax, a marketing technology solution and sponsor for Rakuten Marketing DealMaker New York! Q: Tell us a little about RevTrax. A: RevTrax is […]

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Events

How to Convince Your Boss to Send You to DealMaker New York

By Krystyna Lijek | April 6, 2018

Be sure to attend DealMaker New York; an event full of networking, content and business opportunities.

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Events

DealMaker Scottsdale is in 3 Weeks!

By Krystyna Lijek | January 9, 2018

DealMaker Scottsdale is just three weeks away. Get your ticket today before the event sells out! Don’t miss out on your opportunity for great content, optimal networking, and that Arizona […]

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News

Introducing Insights Wizard: Actionable Insights at the Click of a Button

By Rakuten Advertising | July 14, 2017

Find out what your data is telling you with the Insights Wizard, a new update on the Cadence attribution tool.

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Marketing Strategies

Drive Back-to-School Sales with Strategic Display Ads

By Rakuten Advertising | June 28, 2017

For students, summer means lazy days at the pool, outings to the park and vacations across the country. For advertisers, it means prepping for the peak days when parents, students […]

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