Rakuten Advertising Appoints New Leadership
Why Moments Matter in Advertising Strategies
How marketers can overcome ITP and regulation challenges
How Rakuten Viki engages hard-to-reach audiences
Industry Insights: The Price of Ad Blockers, Influencers, and Page Abandonment
In this month’s Industry Insights we take a close look at how ad blockers are on the rise, but affiliate publishers need not be afraid thanks to the benefits of […]
Read More5 Questions to Help You Analyze Past Q4 Performance
Start leveraging data from previous Q4 publishing efforts to gain a better understanding of what your customers do and don’t want. Use this guide to ask yourself five questions that […]
Read More3 Holiday Shopping Trends on the Rise in 2016!
The holiday season is continuing to evolve as consumers develop new ways to shop and pick up their products, use different devices during their shopping process, and find different and […]
Read MoreCase Study: How Luxury Brands Succeed in Affiliate Marketing
Luxury Brands have a lot of strength and opportunity in affiliate marketing, but many brands don’t realize their full potential for success. In this case study, the Rakuten Affiliate Network […]
Read MorePrime Opportunity: How to Beat Amazon on Prime Day 2016
Last year, Amazon’s Prime Day gathered a lot of attention, plenty of flak from customers, and a ton of sales. On July 12, Prime Day will return, and customers will […]
Read MoreIndustry Insights June 2016: Affiliate Influencers, Investing Strategies, & Media Behaviors
How much are influencers in affiliate marketing worth? There’s no question that publishers have a reach into certain audiences, but the influence they have within those communities is just as […]
Read MoreGolden Link Awards 2016: And The Winners Are…
The 14th annual Golden Link Awards have come and gone, leaving a new list of incredible publishers and advertisers in its wake. This year’s ceremony was emceed by celeb comedian […]
Read MoreUse Your Affiliate Links On Pinterest… Again!
Pinterest announced in May that they will be accepting affiliate links in their Pins again. What does this mean for you? You are now able to continue making great content […]
Read MoreAuthenticity Matters: Reddit Co-Founder Shares His Marketing Insights
Reddit co-founder Alexis Ohanian shares the importance of being authentic in marketing – why it’s important, how it resonates with consumers, and what he went through to learn these lessons.
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