Rakuten Advertising Appoints New Leadership
Why Moments Matter in Advertising Strategies
How marketers can overcome ITP and regulation challenges
How Rakuten Viki engages hard-to-reach audiences
13 Halloween Shopping Trends for Scary-Good Marketing Strategies
Halloween season is here, and shoppers are looking for the best deals on costumes, decorations, and candy that they can get! Understanding how consumers shop this year is just as […]
Read MoreLearn More About Curate and Automate
Today we’re announcing the full release of new affiliate marketing technologies, Curate and Automate, which empower brands and publishers with increased product optimization and revenue performance. Both technologies offer unique […]
Read More11 Fundamentals of Influencer Marketing
Influencer marketing is quickly on the rise as one of the hottest trends in marketing and advertising today, and those in the affiliate channel already have a leg up in […]
Read MoreCheat Sheet: The One-Sheet Guide to Q4 Planning Resources & Strategies
In the time it takes to heat up leftovers in the microwave, you’ll have all the quick-tips, reports, and metrics needed to start outlining your Q4 planning.
Read MoreCase Study: Improving ROI and Avoiding Pitfalls with Paid Placements
Although paid placements can have a record-shattering ROI for advertisers (as one luxury brand retailer learned when they decided to have a paid placement campaign) many advertisers are highly nervous […]
Read MoreIndustry Insights: The Price of Ad Blockers, Influencers, and Page Abandonment
In this month’s Industry Insights we take a close look at how ad blockers are on the rise, but affiliate publishers need not be afraid thanks to the benefits of […]
Read MoreCase Study: How Luxury Brands Succeed in Affiliate Marketing
Luxury Brands have a lot of strength and opportunity in affiliate marketing, but many brands don’t realize their full potential for success. In this case study, the Rakuten Affiliate Network […]
Read MorePrime Opportunity: How to Beat Amazon on Prime Day 2016
Last year, Amazon’s Prime Day gathered a lot of attention, plenty of flak from customers, and a ton of sales. On July 12, Prime Day will return, and customers will […]
Read MoreIndustry Insights June 2016: Affiliate Influencers, Investing Strategies, & Media Behaviors
How much are influencers in affiliate marketing worth? There’s no question that publishers have a reach into certain audiences, but the influence they have within those communities is just as […]
Read MoreGolden Link Awards 2016: And The Winners Are…
The 14th annual Golden Link Awards have come and gone, leaving a new list of incredible publishers and advertisers in its wake. This year’s ceremony was emceed by celeb comedian […]
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