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Marketing Strategies

2020 New Year’s Resolutions for Affiliate, Display, Search and Publishers

By Rakuten Advertising | January 16, 2020

The start of a new year brings with it a blank slate both personally and professionally. Now that you’re back and recharged after the holidays, it’s the perfect time to […]

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Marketing Strategies

Pub Season: “Hunting” New Publishers to Grow Your Affiliate Program

By Katie England | October 3, 2019

Fall has at long last arrived. Decor has swapped out in shops, pumpkin spice has taken over menus, and everyone is talking about football. What you might not know is […]

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Marketing Strategies

7 Disclosure Tips for Content Publishers

By Rakuten Advertising | March 30, 2017

Become a better publisher for sponsored content by learning 7 tips to keep you FTC compliant!

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News

Attention Publishers: Announcing Automate – New Deep Linking Tool

By Rakuten Advertising | July 21, 2016

The Rakuten Affiliate Network is excited to announce the launch of a new tool – Automate! Now you will be able to automatically create commission-generating affiliate links from the URLs […]

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News

Attention Publishers: Announcing Curate – New Content Curation Tool

By Rakuten Advertising | July 13, 2016

We’re proud to announce the launch of a new publisher tool – Curate! Curate went into open beta on July 1 and is now available to all publishers on the […]

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Marketing Strategies

Getting Started as an Influencer: Link Generating Best Practices for Publishers

By Rakuten Advertising | June 29, 2016

Becoming an influencer is an achievement that affiliate marketing publishers look to command, but becoming one can be a long, challenging journey. Network Development Manager Ashley Hajjar is an expert […]

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News

Affiliate Product Updates: Transparency & Insights Drive Stronger Partnerships

By Rakuten Advertising | April 1, 2021

Rakuten Advertising has released some exciting affiliate product updates throughout Q1 to enhance visibility and performance for both advertisers and publishers. Today we explore the benefits of our newly released […]

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Marketing Strategies

How marketers can overcome ITP and regulation challenges

By Rakuten Advertising | March 10, 2021

Over recent years, the evolution of privacy and data regulation, combined with tracking prevention technologies, like ITP, has brought many challenges to the digital industry. Regulation and changes to tracking […]

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Events

2021 Global Retail Calendar

By Rakuten Advertising | February 3, 2021

As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased. Whether it be religious or national holidays, or retail […]

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News

Rakuten Advertising’s Insights and Analytics Portal Helps You Act on Trends Quickly

By Rakuten Advertising | January 28, 2021

Identifying and acting on trends within your digital marketing channels is crucial to staying ahead in today’s hyper competitive online world. That’s why Rakuten Advertising is excited to announce the […]

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