Search results for: digital marketing

We are thrilled to unveil the shortlist for our highly anticipated European Golden Link Awards 2024. The Rakuten Advertising Golden Link Awards celebrate and showcase our partners who consistently exceed expectations in driving exceptional performance. Read on to learn who has made the shortlist this year!

Elevating performance is the name of the game, and at Rakuten Advertising, we're thrilled to honour those who excel at it. Our European Golden Link Awards celebrate our partners who are outthinking their competition – every single time.

Our 2022 awards had 10 categories spanning all areas of performance marketing as well as two new categories including the Social Impact Award and Best Managed Affiliate Programme for our self-managed clients.

Our Travel Expert, Rosey Yazbek shares the findings of our latest travel survey and partnership with Internet Retailing which explores how UK consumers are adapting the way they travel in 2023.

Yuly Gonzalez, Director of Search at Rakuten Advertising APAC highlights strategies for retailers looking to engage new-to-online consumers following the COVID-19 pandemic.

The finance sector has seen rapid changes in consumer behaviour throughout the COVID-19 pandemic. Due to lockdown, online banking and financial products have accelerated online.

Over the last couple of years, the finance sector has seen exponential growth from wealth management apps, innovative payment methods, buy-now-pay-later services and credit management services.

The dust has settled on 2021, and the affiliate industry is looking forward to the year ahead.

Connected TV (CTV) has been flirting with us all for some time now and with good cause.

Global Savings Group empowers shoppers to get the most out of life by providing them with the best savings, cashback and deals. Read our latest spotlight and hear first-hand how Global Savings Group is helping brands around the world deliver outstanding results for brands.

During the COVID-19 pandemic, the FitFlop team wanted to continue driving performance through the affiliate channel with tighter cost control and ongoing efficiencies.

Rakuten Advertising recently launched a new innovative way to manage affiliate marketing programs – through our Accelerate service.