News

Product Update: Affiliate Forecasting 

Do you ever find yourself asking, ‘what would happen if we changed our base commission rate” or how would increasing commission spend affect your program performance? Our Affiliate Forecasting tool removes the guesswork for you. Launched in late 2021, the pioneering solution has received an exciting update.  
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Insights

Cyber Week Recap 2022

The last quarter of the year, often referred to as the ‘golden quarter’ is the most crucial time for many UK retailers.
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Insights

Singles’ Day 2022 Performance

Falling on the 11th of November, Singles’ Day is the biggest retail event in the world. Originally a Chinese phenomenon, the event has been quickly gaining traction in the UK – especially for brands that ship to China – but also to kick off promotions during this ‘Golden Quarter’ of retail.
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Insights

Benefits of a Global Affiliate Network

The affiliate channel is the perfect low-risk, low-cost model for brands looking to expand internationally. Here are three key reasons why working with a global affiliate network is best for brands looking to expand beyond their home country.
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Events

2021 Global Retail Events

As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased.
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News

How British Travellers Plan and Book Travel: UK Trends for Marketers

The British approach to travel planning reveals a blend of tradition and pragmatism. Our latest consumer survey dives into 2025 travel trends and shows a market that’s motivated, research-heavy, and surprisingly open to influence. Below is a high-level look at what’s moving UK travellers from “maybe” to “booked.” For exact percentages, channel rankings, and demographic splits, grab the full report with insights from the US, UK, and Australia.
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A diverse team of millennial affiliate marketers make an acceptance speech at the Golden Link Awards Europe. The team is compromised of three males and two females
Events

2025 Golden Link Awards Europe Finalist Announced

Rakuten Advertising is excited to announce the 2025 Golden Link Awards Europe finalists! A huge congratulations to everyone nominated. We’re thrilled to share that the Golden Link Awards will be held in person at DealMaker Europe in London, on March 19th.
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Events

Webinar | Affiliate and Influencer Marketing Strategies for a Changing Economy

Join our team of experts and learn how aligning your influencer and affiliate strategies can create campaigns that outperform.
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Insights

Affiliate Travel Trends

There is no doubt that it has been a turbulent few years for the travel industry. However, despite concerns over inflation, cancelled or disrupted trips, UK consumers are still eager to escape – they want to get away, and are willing to do the leg work to make sure it is worth their while. 
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Marketing Strategies

Publisher Spotlight: Savoo

Launched in 2009, Savoo is the international arm of US coupon giant, Savings.com and has quickly expanded to become a key player within the voucher space.
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