Search results for: affiliate marketing
88 results for 'affiliate marketing'
May 22, 2022Marketing Strategies
Reengaging Consumers with Affiliate Marketing
For many brands, reengaging lapsed customers is a primary focus of their marketing strategy. Brands often establish Loyalty and Rewards programs to encourage repeat purchases and remarketing emails and advertising.
July 27, 2023Marketing Strategies
RAIC Insights: Best Practices for Working With Different Publisher Models
The Rakuten Advertising International Collective (RAIC) aims to showcase the strategies and steps to elevate your affiliate thinking, giving you the tools to outthink the market and deliver campaigns that outperform for your business. In our latest post, Matheus Campos, Senior Partnerships Manager at Savings United, outlines the best practices for working with different publisher models.
June 23, 2021Marketing Strategies
Publisher Spotlight: Indoleads
We recently sat down with Durrah Sahari, Account Director at Indoleads, to talk about why the publisher chose to be a sub-network on the Rakuten Advertising Affiliate Network.
January 30, 2023Events
Know Your Dates: 2023 Retail Marketing Calendar
2022 was undoubtedly another year of plot twists – but this can be positive. If you flip the switch you’ll see the challenges as opportunities, and the Rakuten Advertising team is here to help. We've put in the groundwork to prepare you for the busiest shopping peaks of the year.
October 18, 2022News
Rakuten Advertising Wins Big at the GPMA
Twenty-five years ago, Rakuten Advertising were the pioneers leading the way in a new landscape of digital advertising. We broke new ground with affiliate. We outperformed in programmatic and influencer marketing. And we did it globally.
January 27, 2022News
mThink Best Affiliate Network 2022
We are honoured to have been voted the Best Affiliate Network for the 11th consecutive year by our partners and clients in the industry.
October 12, 2022Marketing Strategies
Publisher Spotlight: Involve Asia
Rakuten Advertising recently caught up with Mell Hussin, Client Success Manager at Involve Asia, to discuss how the team connects advertisers with publishers in different Southeast Asian (SEA) countries.
July 18, 2023Marketing Strategies
Outthink and Outperform: Award-winning data strategies from Hilton, Tory Burch and more
Make your data work harder. Rakuten Advertising’s award-winning data strategies show how the best of the best outperform with smarter data-led decisions.
July 27, 2022Marketing Strategies
Smart Affiliate Commissioning Strategies
Smart commissioning strategies are changing the way advertisers engage with the affiliate channel.
December 15, 2021Insights
2022 Media & Performance Marketing Trends
Over recent years the e-commerce industry has accelerated as the world continues to move in and out of lockdown.
July 19, 2022Marketing Strategies
The Affiliate Funnel: From Prospects to Purchase
Traditionally, affiliate marketing has been used as a lower funnel channel with the purpose of driving sales.
April 13, 2022News
Rakuten Advertising Launches Linkless Code Tracking
Rakuten Advertising has launched Linkless Code Tracking for advertisers and publishers, a groundbreaking solution that takes the power of affiliate marketing beyond traditional channels.