Search results for: digital marketing
112 results for 'digital marketing'
November 23, 2021
Insights Click Frenzy Outperforms Singles’ Day in Australia
With Click Frenzy (November 9-11) and Singles’ Day (November 11) behind us, marketers have their eyes set on Cyber Weekend.
November 14, 2023
Insights Singles’ Day 2023: Pre-sale extravaganza
Singles’ Day 2023 set new records with early sales, luxury brand growth and AI-driven shopping experiences. Dive into the latest trends on our blog.
May 26, 2020
Marketing Strategies Consumers Respond as Lockdown Eases
We are now two months into the COVID-19 pandemic and many parts of the world are starting to ease the lockdown restrictions put into place to flatten the curve.
January 21, 2021
News 2021 Global Retail Events
As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased.
April 14, 2021
News Rakuten Advertising Launches RAIC
Today, Rakuten Advertising is proud to launch the Rakuten Advertising International Collective (RAIC).
April 26, 2023
News New & Notable Publishers: April 2023
This month, our new and notable publishers specialise in identifying consumer needs and providing in-demand content, inspiration, cashback and commissions down under. Introducing our new publishers of April 2023: NZ Herald, Sitchu and Top Cashback Australia.
May 8, 2023
News Audience Engine: Making personalisation and segmentation simple
We recently sat down with Kyle Fish, Lead Product Manager, Affiliate at Rakuten Advertising, to get the low-down on his team’s latest work set to revolutionise the industry, Audience Engine.
July 28, 2021
Marketing Strategies Publisher Spotlight: intent.ly
We recently caught up with Kieryn Cowan, APAC Regional Manager at intent.ly, to talk about tackling onsite conversion rate through data-driven techniques.
October 14, 2020
News 2020 Golden Link Awards APAC Winners
Today, Rakuten Advertising hosted the 5th annual Golden Link Awards, Asia-Pacific. Valued clients and partners joined the virtual ceremony where we celebrated excellence and innovation in the performance marketing industry.
May 12, 2021
Marketing Strategies Publisher Spotlight: Honey
Rakuten Advertising caught up with Celiena Adcock, Head of GTM & Global Business Marketing at Honey, to talk about how its shopping community has helped advertisers drive incremental sales, increase their AOV and discover and retain higher value customers.
April 27, 2022
News New and Notable Publishers: April 2022
This month, our new and notable publishers put user experience first.
April 20, 2023
News Angus Sladden joins Rakuten Advertising as Vice President of Client Services
Rakuten Advertising is pleased to announce that Angus Sladden, a veteran of the affiliate marketing industry in Australia, has joined the company as Vice President of Client Services. In his new role, Angus will lead the client services team, ensuring that Rakuten Advertising's clients receive top-tier support and best-in-class, data-led affiliate strategies.