Insights

A definitive list of 2024 top shopping dates in Asia-Pacific

Asia-Pacific is home to some of the world's largest and most vibrant economies. It's no surprise that shopping is a popular pastime for many in the region. Get ready for 2024 and mark your calendars with our definitive list of key shopping dates.
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Events

Highlights from DealMaker Australia 2023

Nearly 300 industry-leading advertisers, publishers and agencies joined us at DealMaker Australia 2023 for a day of connections, partnerships and, of course, fun! Discover the highlights that made this year truly unforgettable.
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Events

Golden Link Awards, Asia-Pacific 2022 Finalists

The Golden Link Awards has become a key event and celebration for our affiliate network, rewarding excellence and innovation in the performance marketing, retail and e-commerce industries.
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News

New and Notable Publishers: July 2022

This month, our new and notable publishers focus on providing the best deals for their customers.
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News

New and Notable Publishers: March 2022

The team at Rakuten Advertising is always on the lookout for new and notable publishers in the affiliate industry.
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Insights

Influencer Trends to Watch: #2 Trust, the Ultimate Currency

Trust is the secret ingredient of influencer marketing—it’s what turns a campaign into a connection and followers into lifelong fans. When brands focus on authenticity and real relationships, they tap into the kind of trust that keeps audiences coming back for more.
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News

Product Update: Affiliate Forecasting

Do you ever find yourself asking, "what would happen if we changed our base commission rate" or how would increasing commission spend affect your program performance? Our Affiliate Forecasting tool removes the guesswork for you. Launched in late 2021, the pioneering solution has received an exciting update.
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Insights

Cyber Week Round-Up 2022

Another Cyber Week has been and gone, and while many anticipated that performance would be down this year, data from our affiliate network shows that people throughout Asia-Pacific (APAC) are still spending big.
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Marketing Strategies

Singles’ Day 2022 Recap

Singles’ Day 2022 has come and gone. While China’s e-commerce giants, Alibaba and JD.com, chose not to disclose their sales figures this year—for the first time since Singles’ Day’s inception—our in-house analysts have closely monitored and uncovered trends from across the Asia-Pacific (APAC) region.
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News

2021 Global Retail Events

As e-commerce adoption continues to accelerate globally, the number of retail events for brands to consider partaking in has rapidly increased.
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Insights

Asia playbook for travel marketers

The story of travel in 2025 is one of incredible resurgence and rapid evolution. Discover the playbook for affiliate marketers looking to dominate the Asia travel industry.
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Marketing Strategies

How Brands Can Launch a Successful Affiliate Marketing Program

Affiliate Marketing How To for brands: your step-by-step guide to planning objectives, selecting technology, designing commissions, and activating a high-performing partner mix. Learn how to launch and optimise with governance, tracking, and data-driven metrics.
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